Tag: Music

Taylor Swift withholds Album from Apple Music

Posted on June 23, 2015 in Economics, Ethos, Industries, Social

Go Lean Commentary

The music business is first and foremost a business – Unknown Author

Caribbean people love music. The promoters of the roadmap for a new Caribbean, based on the book Go Lean…Caribbean, love music. The book identifies 169 genres of music pervasive in the Caribbean region, think Reggae, Merengue, Soca, Compas (Haiti). But the book and the news article/VIDEO below relate that the challenge in the music business is the business functionalities itself. Consider these additional quotations from musical greats about this current and historic dilemma:

Music is spiritual. The music business is not. – Van Morrison

Music and the music business are two different things. – Erykah Badu

I happened to come along in the music business when there was no trend. – Elvis Presley

The desire to hit a big home run is dominating the music business. – Billy Corgan

At the end of the day, there’s only a few major stars in the music business, and then there’s all these people that are aspiring to be that. – John Legend

CU Blog - Taylor Swift Withholds Album From Apple Music - Photo 1One of the stars of contemporary music, Taylor Swift (see Appendix below), has now reached-out and reached-in to impact this industry, the music business. She has used her financial wherewithal, immerse popularity, huge influence and massive following to force change in this industry. Despite the historical abuse, this one person is making a difference … here and now!

This aligns with the book Go Lean…Caribbean which posits that one person can advocate in a community and transform it for change. The book serves as a roadmap for the introduction and implementation of the Caribbean Union Trade Federation (CU). The CU seeks to empower the economic engines of the region, including the music and performing arts industry. The book vividly depicts how Caribbean music is great, but the Caribbean music industry is in shambles. It is difficult for artists and stakeholders to make a living in this industry in this region. This assessment is not due to any lack of music consumption or music appreciation, but rather due to the lack of a music retailing eco-system.

As depicted in the following VIDEO, most music consumption now take place via the electronic media (internet downloads, streaming, mobile devices, etc.). This is a trend that has been undermining the music industry for 2 decades now, and yet the industry stakeholders have been slow to adapt to this transforming world. This is a parallel reality for Caribbean life in general: Agents of Change (Technology, Globalization) have “rocked” the societal engines, and yet the region has still not adapted adequately. The same as one person, Taylor Swift, is hereby making an impact; this commentary asserts that a similar transformation can occur here at home, in many different arenas in society. See this source news article and VIDEO here:

Title: Taylor Swift Withholds Album From Apple Music
By Blogger: Barbara Chai
Source: Wall Street Journal Online Blogs; posted June 21, 2015; retrieved from: http://blogs.wsj.com/speakeasy/2015/06/21/taylor-swift-writes-open-letter-to-apple-we-dont-ask-you-for-free-iphones/

Update 12:00 a.m. Monday: A tweet posted late Sunday on the account belonging to Eddy Cue, Apple’s senior vice president who oversees Internet services and software, said: “#AppleMusic will pay artist for streaming, even during customer’s free trial period.” An Apple spokesman confirmed that the company has changed course.

Taylor Swift announced she won’t allow her latest album, “1989,” to be included in the new streaming service, Apple Music, because she says Apple won’t pay artists during the initial three-month trial period.

In an open letter to Apple posted on Tumblr, Swift wrote:

I’m sure you are aware that Apple Music will be offering a free 3 month trial to anyone who signs up for the service. I’m not sure you know that Apple Music will not be paying writers, producers, or artists for those three months. I find it to be shocking, disappointing, and completely unlike this historically progressive and generous company.

Last fall, Swift pulled her entire catalog from Spotify after a dispute over “1989.” She later joined musicians such as Jack White and Madonna in allowing her music — except for the latest album — to be played on Jay Z’s streaming service Tidal.

In an article in The Wall Street Journal last year, Swift wrote that she remained optimistic about the music industry, saying “In my opinion, the value of an album is, and will continue to be, based on the amount of heart and soul an artist has bled into a body of work, and the financial value that artists (and their labels) place on their music when it goes out into the marketplace.”

In Sunday’s message to Apple, the pop-culture superstar said she is speaking for “every artist, writer and producer in my social circles who are afraid to speak up publicly because we admire and respect Apple so much.” She wrote:

I realize that Apple is working towards a goal of paid streaming. I think that is beautiful progress. We know how astronomically successful Apple has been and we know that this incredible company has the money to pay artists, writers and producers for the 3 month trial period… even if it is free for the fans trying it out.

Swift, who has been photographed in the past while listening to her music on an Apple device, closed with: “We don’t ask you for free iPhones. Please don’t ask us to provide you with our music for no compensation.”

Swift’s label, Big Machine Records, confirmed she wrote the letter and that she is withholding the album from Apple Music.

Read the full letter here.

VIDEO – http://www.nbcnews.com/tech/apple/apple-pay-artists-after-taylor-swift-shames-company-letter-n379476

The issue of Internet & Communications Technologies (ICT) and its effects on community commerce has been exhaustingly considered by the Go Lean movement (book and blog/commentaries). The old business models simply do not work anymore. There is the need to employ leading edge technologies to facilitate a better model for this new world of electronic commerce. This point has been of sharp debate in public forums. Consider a sample of the comments here from many on this Wall Street Journal article; across the board, they are both pro-and-con:

11:40 am June 21, 2015 – Dan wrote:
These “artists” are paid entirely too much already. Produce a product once, and get paid every time it’s used.

11:42 am June 21, 2015 – Kevin wrote:
Taylor got paid more than every CEO except 3 last year. Where’s the outrage from the left demanding she charges less for her albums to reduce inequity?

11:48 am June 21, 2015 – Fair is fair! wrote:
Apple is marketing their sight. No reason the artists should pay Apples marketing.
Good for you Taylor to stand up for your fellow artists!

11:54 am June 21, 2015 – Steve wrote:
I love Apple in many ways, but believe they should pay the artists during the free trial period. It doesn’t matter if the artist is already the highest paid or not. It is the principal, this progressive company which revolutionized the way we listen to music a decade ago, should adhere to. It should be a win / win situation for all involved.

12:24 pm June 21, 2015 – Michael Ball wrote:
Apple is sitting on one of the biggest war chests on the planet. There is no reason that any artist should be forced into underwriting Apple’s R&D.

This is just bad behavior. Good on Taylor for calling them out. Takes a big voice to take down a big bully.

And to “Dan” above: that’s also the economic model of the software business… Do you take issue with that, as well?

12:35 pm June 21, 2015 – Johnny Nevo wrote:
GREAT!!! I always loved her, but THIS is the best.. Screw Apple. Apple is attempting to CONTROL the music business… like in the old days of Payola. Without even hearing it I will buy this CD. I remember a great anecdote from a Bob Dylan . Club owner says to Bob, “you got a great sound, but you have to play here for FREE, to get some experience.”

The music industry, in the US and here at home, needs reform and to transform. The first step is to recognize that intellectual property is property. Far too often, people think that unless they can touch-and-feel, that the value appreciation is not the same. This is how our society values chattel goods. It is what it is!

The required change calls for a new “community ethos”:

“that fundamental character or spirit of a culture; the underlying sentiment that informs the beliefs, customs, or practices of a group or society; dominant assumptions of a people or period” – Go Lean … Caribbean Page 20.

Early in the book, the contribution that intellectual property (music, film, electronic games, art exhibition, literature, etc.) can make to a society is pronounced as an ethos for the entire region to embrace. This is featured in the opening Declaration of Interdependence (Pages 15) with these statements:

xxxii. Whereas the cultural arts and music of the region are germane to the quality of Caribbean life, and the international appreciation of Caribbean life, the Federation must implement the support systems to teach, encourage, incentivize, monetize and promote the related industries for arts and music in domestic and foreign markets. These endeavors will make the Caribbean a better place to live, work and play.

Like Taylor Swift, the Caribbean has also featured transformative musical artist; (think Bob Marley, he impacted the music, culture and economics of the region). It would be sad if such intellectual property was not properly compensated in the world of commerce. This must be fixed, for the success of future generations of talented, inspirational and influential artists – musical geniuses – to follow. But it is only justice that past artists get due compensation for their talents and hard work as well. The music business dictates income, jobs and economic opportunities for its stakeholders. The opening Declaration of Interdependence addressed these concerns explicitly, (Page 13):

xxi. Whereas the preparation of our labor force can foster opportunities and dictate economic progress for current and future generations, the Federation must ensure that educational and job training opportunities are fully optimized for all residents of all member-states, with no partiality towards any gender or ethnic group. The Federation must recognize and facilitate excellence in many different fields of endeavor, including sciences, languages, arts, music and sports. This responsibility should be executed without incurring the risks of further human flight, as has been the past history.

The Go Lean/CU roadmap asserts that change has come to the Caribbean. The people, institutions and governance of the region are all urged to “lean-in” to this roadmap for change. We know there are musical talents in the Caribbean, a “new” Taylor Swift or a “new” Bob Marley; these ones are waiting to be fostered. But these ones need the eco-system of a music industry that is effective and efficient! Not the Crony-Capitalism of the past; (or according to the foregoing article, the crony practices that were proposed by Apple)!

One woman, in this case … made a difference! Her advocacy reminds us of the famous quotation:

“The only thing necessary for the triumph of evil is for good men to do nothing” – Edmund Burke.

“Kudos” to Taylor Swift!

The prime directive of the book Go Lean…Caribbean is to elevate the regional society, but instead of impacting America, the roadmap focus is the Caribbean first. In fact, the declarative statements are as follows:

  • Optimization of the economic engines in order to grow the regional economy and create 2.2 million new jobs, many in the arts and encompassing intellectual property.
  • Establishment of a security apparatus to protect the resultant societal engines against economic crimes, like digital piracy.
  • Improvement of Caribbean governance – with appropriate checks-and-balances – to support these engines.

The roadmap specifically encourages the region, to lean-in to open advocacy with these specific community ethos, strategies, tactics, implementations and advocacies:

Community Ethos – Economic Principles – Economic Systems Influence Individual Choices Page 23
Community Ethos – Security Principles – Anti-Bullying and Mitigation Page 23
Community Ethos – Security Principles – Intelligence Gathering Page 23
Community Ethos – Governing Principles – Lean Operations Page 24
Community Ethos – Ways to Foster Genius Page 27
Community Ethos – Ways to Promote Intellectual Property Page 29
Community Ethos – Ways to Close the Digital Divide Page 31
Community Ethos – Ways to Promote Happiness – Appreciation of the Arts Page 36
Community Ethos – Ways to Impact the Greater Good – Needs of the many outweigh the few Page 37
Strategy – Vision – Single Market of 30 Member-States with optimized economic engines Page 45
Strategy – Mission – Foster Currency System to allow for Electronic Payments Page 45
Strategy – Mission – Enact a Security Apparatus Against Economic   Crimes & Threats Page 45
Strategy – Agents of Change – Technology Page 57
Strategy – Agents of Change – Globalization Page 57
Tactical – Separation-of-Powers – Department of Commerce – Communications & Media Authority Page 79
Tactical – Separation-of-Powers – Department of Commerce – Performance Rights Organization Page 81
Anatomy of Advocacies – Examples of Individuals Who Made Impact Page 122
Planning – 10 Big Ideas – Cyber Caribbean Page 127
Advocacy – Ways to Improve the Economy Page 151
Advocacy – Ways to Create Jobs Page 152
Advocacy – Ways to Improve Leadership – Individual Contributions Page 171
Advocacy – Ways to Remediate and Mitigate Crime – Federal Jurisdiction for Economic Crimes Page 178
Advocacy – Ways to Improve Intelligence Gathering & Analysis – Policing the Internet Page 182
Advocacy – Ways to Foster Technology Page 197
Advocacy – Ways to Foster e-Commerce Page 198
Advocacy – Reforms for Banking Regulations – e-Purse and Internet Commerce Page 199
Advocacy – Ways to Impact Hollywood – And the Media Industries Page 203
Advocacy – Ways to Improve the Arts – Respect for Intellectual Property Page 230
Advocacy – Ways to Promote Music – Payment   Eco-System Page 231
Appendix – Trade S.H.I.EL.D. – For Interdictions in Digital Piracy Page 264
Appendix – Caribbean Musical Genres – 169 in the 30 Member-States Page 347
Appendix – Copyright Infringement – Catching a Thief in Music Page 351

The Caribbean region wants a more optimized economic and security apparatus, to protect citizens, their property and institutions; including the owners of intellectual property. This includes, among others, software developers, artists and musicians.

The music industry has often been victimized by Crony-Capitalism and the eventual “abuse of power”. We must do more now; we must do better. This Go Lean book posits that “bad actors” – even music company executives – will emerge to exploit inefficient economic, security and governing models.

The Go Lean book explicitly acknowledges that optimizing the needs for artists and their art is not an easy feat; this requires strenuous effort; heavy-lifting. This is the quest of the CU/Go Lean roadmap: an optimized technocracy with better oversight for the regional industrial footprint, including the music/art-related industries.

Other subjects related to art, music and intellectual property for the region have been blogged in other Go Lean…Caribbean commentary, as sampled here: commentaries:

https://goleancaribbean.com/blog/?p=5423 Extracurricular Music Programs Boost Students As Artists
https://goleancaribbean.com/blog/?p=5251 Bahamas Attempts to Transform Society with Inaugural Carnival
https://goleancaribbean.com/blog/?p=3641 Building a City on ‘Rock and Roll’
https://goleancaribbean.com/blog/?p=3568 Forging Change: Music Moves People
https://goleancaribbean.com/blog/?p=2415 How ‘The Lion King’ Music/Play roared into history
https://goleancaribbean.com/blog/?p=2291 Forging Change: The Fun Theory
https://goleancaribbean.com/blog/?p=1909 Music Role Model Berry Gordy: Transformed America
https://goleancaribbean.com/blog/?p=866 Music Role Model Bob Marley: Legend Transformed the World
https://goleancaribbean.com/blog/?p=273 10 Things We Do Not Want From the US – #9: Cultural Neutralizations

Caribbean music is great! Caribbean music business…not so much!

This is not just a Caribbean issue. Yet, we can show the world a better model. But our goal is not to change the world; only change the Caribbean; to make our homelands better places to live, work and play. 🙂

Download the book Go Lean … Caribbean – now!

———–

Appendix – Taylor Swift

Taylor Alison Swift (born December 13, 1989; age 25) is an American singer-songwriter and actress. Raised in Wyomissing, Pennsylvania, Swift moved to Nashville, Tennessee, at the age of 14 to pursue a career in country music. She signed with the independent label “Big Machine Records” and became the youngest songwriter ever hired by the Sony/ATV Music publishing house. The release of Swift’s self-titled debut album in 2006 established her as a country music star. Her third single, “Our Song,” made her the youngest person to single-handedly write and perform a number-one song on the “Hot Country Songs” chart. She received a Best New Artist nomination at the 2008 Grammy Awards. In 2015, Taylor Swift has become the youngest woman ever to be included on Forbes most powerful women list. She made number 65 on the Forbes annual list of the most powerful women in the world.

Swift’s second album, Fearless, was released in 2008. Buoyed by the pop crossover success of the singles “Love Story” and “You Belong with Me,” Fearless became the best-selling album of 2009 in the United States. The album won four Grammy Awards, making Swift the youngest ever Album of the Year winner. Swift’s third and fourth albums, 2010’s Speak Now and 2012’s Red, both sold more than one million copies within the first week of their U.S release. Speak Now’s song “Mean” won two Grammy Awards, while Red’s singles “We Are Never Ever Getting Back Together” and “I Knew You Were Trouble” were worldwide hits. Swift’s fifth album, the pop-focused 1989, was released in 2014. It sold more copies in its opening week than any album in the previous 12 years, and made Swift the first and only act to have three albums sell more than one million copies in the opening release week. The singles “Shake It Off”, “Blank Space”, and “Bad Blood” have all reached number one on the Billboard Hot 100.

Swift is known for narrative songs about her personal experiences. As a songwriter, she has been honored by the Nashville Songwriters Association and the Songwriters Hall of Fame. Swift’s other achievements include seven Grammy Awards, twelve Billboard Music Awards, 11 Country Music Association Awards, eight Academy of Country Music Awards, and one Brit Award. She is one of the best-selling artists of all time, having sold more than 40 million albums—including 27.1 million in the U.S.—and 100 million single downloads. Swift has also had supporting roles in feature films including Valentine’s Day (2010) and The Giver (2014).

As of March 2011, it was reported that Swift had 5.7 million followers. That figure is now posted at 59,300,000. See here:

CU Blog - Taylor Swift Withholds Album From Apple Music - Photo 2

 

 

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Extracurricular Music Programs Boost Students

Posted on May 28, 2015 in Economics, Ethos, Social

Go Lean Commentary

“Reading, ‘Riting and ‘Rithmetic” – The 3 R’s of Education.

If only everybody learned these basic skills at the same level of competence.

The truth is, not everyone is as gifted as others. While some may display genius abilities with these literary and/or computational skills, others show genius qualifiers for art, dance, athleticism … and music!

The book Go Lean…Caribbean declares: “That’s OK”!

The book identifies that there are 8 different genius qualifiers and plots to include the contribution of all these participants in the quest to elevate Caribbean society. The 8 genius qualifiers are stated in the book (Page 27) as follows:

1. Linguistic
2. Logical-Mathematics
3. Musical, Sound, Rhythm
4. Bodily-Kinesthetic-Body Movement Control
5. Spatial – Shapes/Figures Aptitude
6. Interpersonal – Other People’s Feelings – Leadership
7. Intrapersonal and Naturalistic – Self-Awareness
8. Existential – Moral Intelligence

Some genius skills are innate, natural abilities; but some genius qualifiers have to be taught, learned and fostered. The same as everyone benefits from literary and computational skills – genius or not – the same can be said of music, sound and rhythm. Those who can make music can contribute greatly to society. But on the other hand, even those not enabled with great musical abilities can become appreciative music consumers. So the benefits of music education are extended far-and-wide. In fact, this below news article posits that Extracurricular Music programs have benefits for all students, boosting their grades and graduation rates.

Wow, the research and findings – as follows – should not be ignored:

Title: Extracurricular Music Program Boosts Students’ Grades and Graduation Rates
By: Corey Whelan

(This article is presented in partnership with the California Lottery. The California Lottery proceeds provides supplemental funding to State Education & Music programs)

CU Blog - Extracurricular Music Programs Boost Students - Photo 1

Music is one of the most powerful motivators human beings have. Music can calm an anxious toddler, energize a sleepy teenager and elicit every human emotion known. According to MUSICSTAR, a California public school music program, it can also generate better math scores and higher rates of graduation among public school students. As reported in a recent Gallop Poll, most parents, including those raising children in California, agree that children can benefit from music programs and want them to be available at their child’s school.

The Sound of Learning
In general, music education and learning how to play a musical instrument, have been consistently resulted in developing a myriad of skills and abilities among children. In addition to acquiring mastery of an instrument many come to love, according to MUSICSTAR, the following benefits also occur:

  • Creativity development
  • Team-building skills, particularly if they play in an orchestra or band
  • Increased levels of academic and personal achievement
  • Higher sense of self-esteem
  • Increased levels of self-discipline
  • Higher rates of school spirit
  • Decreased rates of behavioral issues
  • Decreased levels of depression and anxiety

Music programs in school can also support better relationships between teachers and students, and between the school and parent community.

The Power of MUSICSTAR Learning
MUSICSTAR is an educational program which is offered in a variety of California’s public schools, both during the school day and as an after-school program. “We’re providing a solution for many of California’s schools, from elementary through to high school, by providing all of the music education components needed, from the equipment to the instruments, plus the curriculum, trained teaching staff and program support,” says Eckart Seeber, the director of the MUSICSTAR program. “There’s no limit as to what instruments the children can use. They can access and explore band instruments, guitar, drums, marching band or rock band or the violin.”

As an award-winning composer, Seeber knows firsthand what the power of musical learning can do. “MUSICSTAR ran our own internal research and also accessed third-party research which compared students in the same socioeconomic locations. Consistently it was shown that music education learners excelled in many areas over students who were not studying music, in ways which surprised some parents and educators. Music students consistently displayed higher test scores in mathematics than their non-music studying counterparts,” he explains.

The Benefit to Students and Their Community
Students are welcome to explore a wide range of musical instruments and techniques, including multicultural music, music technology, mariachi, choir, glee and hand-drumming. Program options can be suited to all levels of musical ability and the student’s age. Several themes run through all of the programs and provide high levels of musicianship and aesthetics, music literacy and an in-depth comprehension of music as it has been applied throughout various historical periods as an art form.

The programs are geared towards acquiring performance and public speaking skills, both confidence builders. Students involved in the programs long term have the opportunity to take their music into the community. With the support of school-based professionals, many students go on to play with groups at community centers and senior citizen facilities, providing a well-deserved respite for others and an incredible self-growth opportunity for themselves.
——-
Corey Whelan is a freelance writer in New York. Her work can be found at Examiner.com.

Source: CBS Los Angeles – News Site of Local Affiliate (Posted March 18, 2015; retrieved 5/28/2015) –
http://losangeles.cbslocal.com/top-lists/extracurricular-music-program-boosts-students-grades-and-graduation-rates/

The focus of this commentary is on education. (This has proven to be a pivotal subject for the Go Lean movement: the book and accompanying blogs). The focus on this commentary is also on music, and the intersection of these two dynamics: music education.

The book Go Lean…Caribbean serves as a roadmap for the introduction and implementation of the Caribbean Union Trade Federation (CU), an initiative to bring change and empowerment to the Caribbean region; to make the region a better place to live, work and play. From the outset, the book recognized the significance of music in the Caribbean change/empowering plan with these statements in the opening Declaration of Interdependence (Page 12 & 14):

xxi.  Whereas the preparation of our labor force can foster opportunities and dictate economic progress for current and future generations, the Federation must ensure that educational and job training opportunities are fully optimized for all residents of all member-states, with no partiality towards any gender or ethnic group. The Federation must recognize and facilitate excellence in many different fields of endeavor, including sciences, languages, arts, music and sports. This responsibility should be executed without incurring the risks of further human flight, as has been the past history.

xxxii.  Whereas the cultural arts and music of the region are germane to the quality of Caribbean life, and the international appreciation of Caribbean life, the Federation must implement the support systems to teach, encourage, incentivize, monetize and promote the related industries for arts and music in domestic and foreign markets. These endeavors will make the Caribbean a better place to live, work and play.

The purpose of the Go Lean roadmap is to foster change, to elevate Caribbean society. Music can play a major role in that endeavor; (there is the acknowledgement that music can help forge change). Education is also pivotal. Therefore music education must be a priority.

This Go Lean roadmap calls for the heavy-lifting in shepherding change in Caribbean life. In fact, the empowerment roadmap has these 3 prime directives:

  • Optimization of the economic engines in order to grow the regional economy to $800 Billion & create 2.2 million new jobs.
  • Establishment of a security apparatus to protect the resultant economic engines.
  • Improvement of Caribbean governance to support these engines.

While the Go Lean book describes the CU as a hallmark of a technocracy, with a commitment to efficiency and effectiveness, there is still a commitment to concepts of fun, such as music, arts, sports, film/media, heritage and overall happiness. There is the 3rd rail of this Caribbean optimization roadmap: 1. Live, 2. Work and 3. Play.

The Go Lean book declares that before any real change takes root in the Caribbean that we must reach the heart of people, to ready them to adopt new community ethos – the national spirit that drives the character and identity of its people. This is easier said than done! But, Music helps.

This Go Lean movement has previously detailed how society can be transformed through music; consider prior Go Lean blog/commentaries:

https://goleancaribbean.com/blog/?p=5251 Bahamas Attempts to Transform Society with Inaugural Carnival
https://goleancaribbean.com/blog/?p=3641 Building a City on ‘Rock and Roll’
https://goleancaribbean.com/blog/?p=3568 Forging Change: Music Moves People
https://goleancaribbean.com/blog/?p=2415 How ‘The Lion King’ Music/Play roared into history
https://goleancaribbean.com/blog/?p=2291 Forging Change: The Fun Theory
https://goleancaribbean.com/blog/?p=1909 Music Role Model Berry Gordy: Transformed America
https://goleancaribbean.com/blog/?p=866 Music Role Model Bob Marley: Legend Transformed the World
https://goleancaribbean.com/blog/?p=273 10 Things We Do Not Want From the US – #9: Cultural Neutralizations

Our world is in constant flux. The region has not always kept pace with change; as a result, we have often fallen behind and lost many battles in the war of globalization. We have stood on the sidelines and watched the taste and interest of our young people, and many times our youth themselves, shift to life in foreign shores. Change need not be scary! We can win many of the battles of globalization; we do not have to lose this war.

To win, or if only to survive, we must first outfit ourselves in a complete suit of armor. This is a Biblical reference (Ephesians 6:10-18). It stresses that a foremost piece of armor is a “helmet”, referring to the need to protect/prepare mental processes.

This means education!

Yes, the need to better teach our youth is a God-given mandate. Music can be an offensive and defensive tool (weapon). Since most educational administrations in the Caribbean are overwhelmed with just the delivery of the basic “3 R’s” – defined above – music is mostly deemed an extracurricular activity. The Go Lean roadmap was constructed with the approach that change and new empowerments are needed for the Caribbean “community ethos”; plus the execution of new strategies, tactics, implementations and advocacies to impact our society. The following list from the book provides a sample of the community ethos, strategies, tactics, implementations and advocacies for the region to Go Lean:

Community Ethos – Deferred Gratification Page 21
Community Ethos – Economic Principles – People Respond to Incentives in Predictable Ways Page 21
Community Ethos – Economic Principles – The Consequences of Choices Lie in the Future Page 21
Community Ethos – Ways to Impact the Future Page 26
Community Ethos – Ways to Foster Genius Page 27
Community Ethos – Ways to Promote Intellectual Property Page 29
Community Ethos – Ways to Impact Research & Development Page 30
Community Ethos – Ways to Bridge the Digital Divide Page 31
Community Ethos – Ways to Impact Turn-Around Page 33
Community Ethos – Ways to Promote Happiness – Promotion of Domestic Culture Page 36
Community Ethos – Ways to Impact the Greater Good Page 37
Strategy – Vision – Confederate 30 Member-States Page 45
Strategy – Mission – Celebrate the Music, Sports, Art, People and Culture of the Caribbean Page 46
Tactical – Fostering a Technocracy Page 64
Tactical – Growing Economy to $800 Billion – Education Empowerments Page 70
Tactical – Separation-of-Powers – Educational Empowerment from Federation   to Member-States Page 85
Implementation – Ways to Pay for Change Page 101
Implementation – Ways to Deliver Page 109
Planning – 10 Big Ideas for the Caribbean Region – Four Languages in Unison Page 127
Planning – Ways to Make the Caribbean Better – Music/Media/Arts for better PLAY Page 131
Advocacy – Ways to Grow the Economy Page 151
Advocacy – Ways to Create Jobs Page 152
Advocacy – Ways to Improve Communications Page 186
Advocacy – Ways to Impact Hollywood Page 202
Advocacy – Ways to Impact Beauty Pageants Page 203
Advocacy – Ways to Preserve Caribbean Heritage Page 218
Advocacy – Ways to Improve the Arts Page 230
Advocacy – Ways to Promote Music Page 231
Appendix – Job Creations – Music and Art Related Jobs: 12,600 Page 257
Appendix – Caribbean Musical Genres for all 30 Member States Page 347

The quest to change the Caribbean is conceivable, believable and achievable. But it is more than just playing or listening to music. It is heavy-lifting. Yes, it does include a lot of skill-sets of those that master the Reading, ‘Riting and ‘Rithmetic subject matters; but it also has a role for those with genius qualifiers in music and the other arts. Plus, according to the foregoing news article, education in music makes students of Science, Technology, Engineering and Mathematics (STEM) better at their perspective STEM professions.

This is a win-win all-around. Even for those who fail to excel, master or display any genius abilities, their ventures into music will never be wasted, for at least they would have had fun consuming it. This will make them lifelong music patrons.

Life imitating art; art imitating life. This thought was dramatically illustrated in the 2003 Movie School of Rock; see Appendix and VIDEO below.

The Go Lean roadmap was composed with the theme that one man or woman can make a difference in transforming society. The cited movie below is renowned for the quotation:

“One great rock concert can change the world”.

Yes, according to one Bahamian Music Artist and Music Educator extraordinaire Sonovia “Novie” Pierre: Make Love; Make Peace; Make Music.

This aligns with the clarion call for the Go Lean…Caribbean book: A better place to live. A better place to work. A better place to Play. Music is tied to all of these activities.

This is the mandate of the Go Lean roadmap. Everyone is hereby encouraged to lean-in to this roadmap.

🙂

————

Appendix – Movie: School of Rock (2003)

Summary: When struggling musician Dewey Finn finds himself out of work, he takes over his roommate’s job as an elementary school substitute teacher and turns [his] class into a rock band.

Storyline: Down and out rock star Dewey Finn gets fired from his band, and he faces a mountain of debts and depression. He takes a job as a 4th grade substitute teacher at an uptight private school where his attitude and hijinks have a powerful effect on his students. He also meets Zack, a 10-year-old guitar prodigy, who could help Dewey win a “battle of the bands” competition, which would solve his financial problems and put him back in the spotlight. – Written by Anonymous

Director: Richard Linklater
Writer: Mike White
Stars: Jack Black, Mike White, Joan Cusack

VIDEO – School Of Rock – Epic Scene – https://youtu.be/x_-4d8YBojo

The Journey: The Teacher discovering the genius talents in his midst.
Category: Music. License: Standard YouTube License

VIDEO – School Of Rock -Zach’s Song [HD] “OFFICIAL VIDEO” – https://youtu.be/oP7kExN8LFA

The Big Show: The culmination of all the effort, teamwork and genius.

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Post-Mortem of Inaugural Junkanoo Carnival

Posted on May 14, 2015 in Economics, Government, Social

Go Lean Commentary

The Bahamas held their inaugural Junkanoo Carnival this past weekend. How did they do? How was the execution, compared to the planning? How much money was spent? How much return on investment was recouped?

Title: Carnival Fever: Organisers Hail A ‘Cultural Revolution’
By: Rashad Rolle, Tribune Staff Reporter
The Tribune – Daily Bahamian Newspaper. Posted 05/11/2015; retrieved from:
http://www.tribune242.com/news/2015/may/11/carnival-fever-organisers-hail-cultural-revolution/

CU Blog - Post-Mortem of Junkanoo Carnival - Photo 1An “unprecedented” number of people descended upon Clifford Park, the Western Esplanade and Arawak Cay to participate in the inaugural Junkanoo Carnival events between Thursday and Saturday, completing what officials say will become a permanent fixture on the Bahamian calendar that will jumpstart the country’s cultural economy.

Officials yesterday said it was too early to say exactly how many attended or participated in the event or to assess its overall economic impact.

However, it’s estimated that at the event’s peak, more than 15,000 attended Friday’s Music Masters concert – the “largest gathering of people” ever in The Bahamas, some said.

Last week, Mr Major estimated that 50,000 to 100,000 people would attend Junkanoo Carnival adding that the festival could bring in $50m to $60m.

The event – filled with food and arts and crafts – was bolstered by a well-received mixture of Bahamian and Soca music.

There were “no major (disruptive or criminal) incidents” and “no complaints” about security, Police Assistant Commissioner (ACP) Leon Bethel told The Tribune.

The event, which had faced months of criticism, “proved naysayers wrong,” Tourism Minister Obie Wilchcombe told this newspaper.

He noted that the government, the National Festival Commission and workers in the Tourism and Youth, Sports and Culture Ministries have now put on two major, successful events within the span of a week, proving that the country must add a “label of excellence” to its brand.

“Certainly by all that developed,” he said, “it proved that carnival does have a place in the Bahamas and it can be a unique festival celebrated in a traditional Bahamian way with the inclusion of Junkanoo, highlighting the many talented Bahamians, whether it’s the entertainers, the artisans who produced costumes, the vendors out there with their fine cuisine or the Royal Bahamas Police Force and the entire national security team that worked to turn the place into a spectacular village.”

“While there were those who prayed for rain, the place poured and rained with people,” Mr Wilchcombe added. “We must appreciate that for all the naysayers and those who opposed to the event, the Bahamian people spoke. No one stopped anyone from saying what they wanted to say or from criticising the event, but we stayed focused.”

“Each success, be it the IAAF World Relays or be it carnival, it tells you that collectively we know who we are as a people and what we are capable of.

“We did not let the invited guests dominate the occasion,” he said, reflecting on a prior concern that the event would not be Bahamian-centric.

Mr Wilchcombe added that he wished Bahamian singers ‘KB’, who has flip-flopped on his support for the festival, and ‘Geno D’ had been involved.

“They are two of the best musicians in the country, but in the future I think we are going to see more and more Bahamian artists coming out. What you are now going to see is that Abaco, Eleuthera, Bimini all will want to be a part of this fantastic event.”

In an interview with The Tribune, Festival Commission Chairman Paul Major also said the event exceeded his expectations.

“The spirit of the event, the number of spectators, the number of participants, it was awesome,” he said. “I think we are witnessing a cultural revolution. It’s an economic stimulus.”

Nonetheless, some critics said that while the event seemed to be a big hit among Bahamians, it did not attract the number of tourists needed to provide a major economic boost to the economy as hoped.

Mr Wilchcombe, however, disputed this and said the event will only grow following its successful launch.

Asked about this, Mr Major said: “(That claim) is not true. We were busing tourists from east and west of this venue and continued doing so throughout the event.”

Still, he conceded that the event could have been promoted more internationally. He said the fact that a headliner was not finalised until weeks before the Music Masters concert affected promotional work.

“We will start marketing for the next event as early as September of this year. We may have to look for another venue. This venue may not be big enough to host next year’s event,” Mr Major added.

As for the security of the event, ACP Bethel said the conduct of those attending was “top notch.”

“We had no resistance in terms of security measures. The security was elaborate with many layers in and around the event and we worked hand in hand with the organisers, private security, (and) the Defence Force.”

VIDEO: 2015 Bahamas Junkanoo Carnival Closes Out – https://youtu.be/IR0mGpAd47A

Published on May 10, 2015 – After three days of excitement the inaugural Bahamas Junkanoo Carnival came to an end with many already looking forward to next year. News coverage by local network ZNS TV.

It time now for a post-mortem analysis; borrowing this practice from medical science.

Medical science can teach us a lot. The purpose of the practice of medicine is to protect and promote health and wellness. But when there is a failure in this quest; when someone actually dies, another resource (medical doctor called a pathologist) adds value with a post-mortem examination (autopsy) — a highly specialized surgical procedure that consists of a thorough examination of a corpse to determine the cause and manner of death, evaluating any disease or injury.

This medical practice aligns with the process to forge change, as described in the book Go Lean … Caribbean (Page 9). The book performs a careful post-mortem analysis of the Caribbean’s eco-systems. The conclusion of that analysis was that the region is in crisis. But alas the book, serving as a roadmap for the introduction and implementation of the technocratic Caribbean Union Trade Federation (CU), declares that a crisis is a terrible thing to waste. The roadmap then provides for a turn-around, with turn-by-turn directions on how to elevate the economic, security and governing engines to make the homeland better to live, work and play.

One mission is to optimize events. The Bahamas Junkanoo Carnival is typical of the type of events that the roadmap projects to elevate the region’s societal engines. As detailed plans of this inaugural Carnival were published, this commentary applied analysis comparing the Go Lean baseline. Now that the event has transpired and Go Lean promoters were there to “observe and report”, these are now the lessons-learned; the post-mortem analysis:

  • Regionalism embraced … at last – Carnival is an international brand. One cannot expect to shove a Bahamian-first ethos into the Carnival brand; see Appendix B below. Many people in-country complained that international artists had to be brought in, and “cuddled”: Big Paychecks, amenities, etc; see Photo here of Trinidadian Soca Music Artist Marchel Montano. The Go Lean book/blogs calls for the embrace of the regional Single Market for all of the Caribbean.

CU Blog - Post-Mortem of Junkanoo Carnival - Photo 5

  • Fostering genius … at last – The Bahamas has been notorious for their policies advocating egalitarianism. The concept of Carnival requiring artists to compete for top prizes is 100% divergent from that ideal. Yet, this approach of fostering the musical genius in the country is essential for growing the regional/national economy. We must “hitch our wagons” to the strong, talented and gifted “horses”, as was the case for Bob Marley. See Photos here of the Bahamian Headliner and also of one of the Junkanoo Carnival “Music Masters” event finalist; see Appendix A – VIDEO below. Go Lean calls for formal institutions to develop and monetize musical genius in the region.

CU Blog - Post-Mortem of Junkanoo Carnival - Photo 2

CU Blog - Post-Mortem of Junkanoo Carnival - Photo 4

  • Carnival is a Stimulus (GDP) not an investment (no ROI) – Gross Domestic Product is calculated as C + I + G + (X – M) or private consumption + gross investment + government spending + (exports − imports). So the Bahamas government spending $9 million to facilitate the inaugural Carnival did stimulate additional economic activity; (actual results still spending). The foregoing article quotes a $50 to $60 million impact on GDP. This is highly possible based on this formula. Go Lean plans many economic stimuli from Events.
  • Mass attendance is assured – but monetizing is the challenge – Other news reports reflect that vendors and merchants did not get the final returns they had hoped. The Go Lean roadmap calls for the embrace of fairgrounds so as to better monetize event revenues; think parking, hospitality tents, campgrounds (RV’s).
  • Main Street not fully engaged – Bigger Carnival events (Rio de Janeiro, New Orleans, etc.) are successful for their inclusion of floats and trinkets thrown to spectators. The embrace of this strategy would allow Main Street businesses or NGO’s direct participation with sponsorship, advertising and float construction. The Go Lean roadmap seeks to create 2.2 million new jobs in the region by embedding large, medium, small businesses and NGO’s in the development of trade and commerce.

CU Blog - Post-Mortem of Junkanoo Carnival - Photo 7 Sample Float from Rio De Janeiro, Brazil

CU Blog - Post-Mortem of Junkanoo Carnival - Photo 6 Bahamas Carnival’s “Road Fever” Winners

  • Carnival and religion do not make good dance partners – Carnival, by its very nature and history is not a religious event. It does not attempt to honor or worship the Christian God; therefore there should be no attempt to reconcile the two; see Photo here. The Bahamas event avoided planning Sunday activities as an acquiescence to religious leaders; thus missing out on prime weekend availability for visitors and locals alike. The Go Lean roadmap promotes a religiously neutral technocracy – better!

CU Blog - Post-Mortem of Junkanoo Carnival - Photo 3

  • Need an earlier date for Snow-birds and Spring-breakers – A typical Carnival pre-Ash Wednesday date would have been February, ideal for extensive outdoor activities in the Bahamian Heat. On the other hand, the 2nd weekend in May is virtually summer and therefore disinviting for northern visitors – the classic tourist market. The previous commentary had identified that the Bahamas does not have a Lenten ethos, so a March date would be better all-around for better weather, plus an appeal to Snow-birds and Spring-breakers. The Go Lean roadmap focuses on technocracy not religion.

The Go Lean book prescribes events/festivals as paramount in the roadmap to elevate the regional economy (Page 191). There are many ways for the lessons learned in this year’s inaugural Junkanoo Carnival to be better applied in the execution of the roadmap for the Bahamas and the rest of the Caribbean. There are dimensions of these type of events that hadn’t even been experienced by the region … as of yet, namely security. No “bad actors” have emerged to exploit the event for terroristic activities. Yet the Go Lean roadmap fully anticipates this reality. These are among the many strategies, tactics, implementation and advocacies for best-practices:

Community Ethos – People Respond to Incentives Page 23
Community Ethos – Return on Investments Page 24
Community Ethos – Cooperatives Page 25
Community Ethos – Non Government Organization Page 25
Ways to Impact the Future Page 26
Ways to Foster Genius – Performance Excellence Page 27
Ways to Improve Sharing Page 35
Ways to Promote Happiness Page 36
Ways to Impact the Greater Good Page 37
Strategy – Customers – Business Community Page 47
Strategy – Customers – Visitors / Tourists Page 47
Strategy – Competitors – Event Patrons Page 55
Separation of Powers – Emergency Mgmt. Page 76
Separation of Powers – Tourism Promotion Page 78
Separation of Powers – Sports & Culture Page 81
Separation of Powers – Fairgrounds Administration Page 83
Separation of Powers – Turnpike Operations Page 84
Steps to Implement Self-Governing Entities Page 105
Ways to Foster Cooperatives Page 176
Ways to Improve Intelligence Gathering & Analysis – Surveillance Page 182
Ways to Improve [Service] Animal Husbandry – For Event Security Page 185
Ways to Enhance Tourism Page 190
Ways to Impact Events Page 191
Ways to Promote Fairgrounds Page 192
Ways to Impact Hollywood – Media Industry Page 203
Ways to Preserve Caribbean Heritage Page 218
Ways to Improve the Arts Page 230
Ways to Promote Music Page 231
Appendix – Event Model: Sturgis 10-Day Festival Page 288

The publishers of the Go Lean roadmap applaud the current Bahamian Government officials for their commitment to fully commit to this Event Tourism strategy for future growth. This administration is hereby urged to lean-in to the Go Lean roadmap for clear directions (turn-by-turn) on how best to elevate Bahamian society to being a better place to live, work and play. In fact, the entire Caribbean region is hereby urged to lean into this roadmap.

The success of this roadmap is conceivable, believable and achievable.

Caribbean events are promotions of our unique culture to a world-wide stage; yet they can fortify economic efficiency as well.

So the world is watching…

See how the world marks the manner of our bearing – verse from Bahamas National Anthem.

🙂

Download the book Go Lean … Caribbean – now!

———–

Appendix A – VIDEO: Bahamas Carnival (Junkanoo Carnival) by Sonovia Pierre – https://youtu.be/5OyhOTBDFAA

Published on Dec 15, 2014 – Singer and songwriter Sonovia Pierre, affectionately called Novie, was destined to have an interesting musical life.  She holds a Bachelorʼs of Arts in Music Education from Florida Atlantic University. In 1990 she joined one of the most successful Bahamian bands, Visage as a lead vocalist. She has written and recorded several songs on five of the group’s albums and has collaborated with several other leading Bahamian artists. She is widely known for her hit songs including, “Still need a man” and “Man bad, woman bad”.

License: Standard YouTube License

———-

Appendix B – Caribbean Carnivals  – (Source: http://en.wikipedia.org/wiki/Caribbean_Carnival)

Approximate dates are given for the concluding festivities. Carnival season may last for over a month prior to the concluding festivities, and the exact dates vary from year to year [depending on the Judeo-Christian Passover/Easter calendar].

  • Anguilla – Anguilla Summer Festival, early August[1]
  • Antigua and Barbuda
  • Aruba – Carnival, February, Ash Wednesday[4]
  • The Bahamas – Junkanoo, late December/early January[5]; first Junkanoo Carnival inaugurated in May 2015.[63]
  • Barbados – Crop Over, early August[6]
  • Belize – Carnival, September[7]
  • Bonaire – Carnival, February Ash Wednesday[8]
  • British Virgin Islands
    • Tortola – BVI Emancipation (August) Festival, early August[9]
    • Virgin Gorda – Virgin Gorda Easter Festival Celebrations, late March/early April[10]
  • Cayman Islands – Batabano, late April/early May[11]
  • Cuba
  • Curaçao – Carnival, February, Ash Wednesday[14]
  • Dominica – Carnival, February, Ash Wednesday[15]
  • Dominican Republic – Dominican Carnival, February, Dominican Independence Day[16]
  • Grenada
    • Carriacou – Carriacou Carnival, February, Ash Wednesday[17]
    • Grenada – Spicemas, early August[18]
  • Guadeloupe – Carnaval – February, Ash Wednesday[19]
  • Guyana – Mashramani (Mash), February 23, Guyanese Republic Day[20]
  • Haiti – Kanaval, February, Ash Wednesday[21]
  • Jamaica – Bacchanal, late March/early April[22]
  • Martinique – Carnival, February, Ash Wednesday[23]
  • Montserrat – Montserrat Festival, early January, New Year’s Day[24]
  • Puerto Rico – Carnaval de Ponce, February, Ash Wednesday[25]
  • Saba – Saba Summer Festival, late July/early August[26]
  • Saint-Barthélemy – Carnival, February, Ash Wednesday[27]
  • Saint Lucia – Carnival, July[28]
  • Saint Kitts and Nevis
    • Saint Kitts – Carnival, December/January[29]
    • Nevis – Culturama, late July/early August[30]
  • Saint-Martin – Carnival, February, Ash Wednesday[31]
  • Saint Vincent and the Grenadines – Vincy Mas, late June/early July[32]
  • Saint Eustatius – Statia Carnival, late July/early August[33]
  • Sint Maarten – Carnival, late April/early May[34]
  • Trinidad and Tobago
    • Trinidad – Carnival, February, Ash Wednesday[35]
    • Tobago – Tobago Carnival, February, Ash Wednesday[36]
  • Turks and Caicos – Junkanoo, late December/early January, Three King’s Day[37]
  • United States Virgin Islands
    • Saint Croix – Crucian Festival, late December/early January Three King’s Day[38]
    • Saint John – St. John Festival, June through July 3 & 4, V.I. Emancipation Day and U.S. Independence Day[39]
    • Saint Thomas – V.I. Carnival, April through early May[40]

 

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‘We Built This City …’

Posted on January 5, 2015 in Social, Strategy

Go Lean Commentary

There are 3 kinds of people:

  1. Those who make things happen
  2. Those who watch things happen
  3. Those who wonder “What happened?”

VIDEO # 1 – http://youtu.be/K1b8AhIsSYQ – We Built This City on Rock and Roll

Music video by Starship performing We Built This City. (C) 1985 Sony Music Entertainment.
A Number 1 song in the US, Canada and Australia. In 2011 a Rolling Stone magazine online poll named this as the worst song of the 1980s. – Song facts: http://www.songfacts.com/detail.php?id=1248

Needless to say the ones who build a city, society or country are from that first group identified above: The “movers and shakers” that make things happen. But reality sets in and teaches us that not all people make up that first group; it may very well only be 10 percent (the Talented Tenth) or maybe even just the One Percent. The majority are constituted in the next 2 groupings. This first group though is the focus of this commentary. Make no mistake, when a community suffers societal abandonment, this “mover-shaker” group is always the first to leave.

This is the Caribbean’s current disposition.

According to the song in the foregoing VIDEO #1, the “city” was built on “Rock-and-Roll”. What city exactly is being referred to? The song describes a metonym of any American city with lyrics describing a city built on rock n’ roll music. The lyrics explicitly mention the Golden Gate Bridge and refer to “the City by the Bay”, a common moniker for the recording artists’ Starship’s hometown of San Francisco, California. However, the lyrics also refer to “the City That Rocks”, a reference to Cleveland, Ohio, and “the City That Never Sleeps”, a reference to New York City. [Lastly, the reference as a destination for “runaways” is iconic for Los Angeles].  Capitalizing on this ambiguity, several radio stations added descriptions of their own local areas when they broadcast the song, or even simply added their own identity in its place. – ‘We Built This City On Rock and Roll’“, OddCulture, Retrieved June 2, 2011.

The “city” reference can apply to any Caribbean city as well.

The book Go Lean…Caribbean champions the cause of building and optimizing Caribbean communities, cities included. The book uses the tagline “a better place to live, work and play”. Building a city involves work – see VIDEO #2 below. Rock-and-Roll is clearly a playtime activity. All of this makes the community a great place to live.

One city is identified in the book is Freeport, the Bahamas 2nd city (Page 112). This metropolis has a history of fostering great musical artists in “Rock and Roll” and profiting from the investment (T-Connection, Johnny Kemp with the band Foxfire, and others). The city has now endured hard times and needs a renaissance, a rebirth perhaps based on its “Rock and Roll” upbringing. Don’t you remember …

The book serves as a roadmap for the introduction and implementation of the Caribbean Union Trade Federation (CU), a technocratic federal government to administer and optimize the economic/security/ governing engines in the homeland of the region’s 30 member-states. The CU strives to elevate all of Caribbean society and culture. The Go Lean…Caribbean clearly recognizes that Caribbean culture is unique … and exquisite. In addition, to “rock and roll”, the Caribbean features mastery of 169 different musical genres; imagine reggae, calypso, salsa, merengue and the “mambo” featured in the lyrics of the featured song of this commentary (see VIDEO above):

Marconi plays the Mamba, listen to the radio, don’t you remember…

(Marconi refers to the inventor of the radio, Nobel Prize Winner Guglielmo Giovanni Marconi; (1874 – 1937)).

At the outset, the Go Lean roadmap recognizes the value and significance of building communities with the assets and strengths of the Caribbean people and catering to the ‘games people play’. There is no doubt the region excels with music; this intent was pronounced early in the book with these statements in the Declaration of Interdependence (Page 12 & 14):

xiii.  Whereas the preparation of our labor force can foster opportunities and dictate economic progress for current and future generations, the Federation must ensure that educational and job training opportunities are fully optimized for all residents of all member-states, with no partiality towards any gender or ethnic group. The Federation must recognize and facilitate excellence in many different fields of endeavor, including sciences, languages, arts, music and sports. This responsibility should be executed without incurring the risks of further human flight, as has been the past history.

xxxii.  Whereas the cultural arts and music of the region are germane to the quality of Caribbean life, and the international appreciation of Caribbean life, the Federation must implement the support systems to teach, encourage, incentivize, monetize and promote the related industries for arts and music in domestic and foreign markets. These endeavors will make the Caribbean a better place to live, work and play.

The Caribbean needs the people who would make things happen. We have lost many of them in the past to the brain drain and societal abandonment. We now declare that we want them back. Failing that, we must keep the next generation at home. This point was also pronounced in the Declaration of Interdependence (Page 13) with this statement:

xix.  Whereas our legacy in recent times is one of societal abandonment, it is imperative that incentives and encouragement be put in place to first dissuade the human flight, and then entice and welcome the return of our Diaspora back to our shores. This repatriation should be effected with the appropriate guards so as not to imperil the lives and securities of the repatriated citizens or the communities they inhabit…

The Go Lean roadmap was constructed with the community ethos in mind to forge change and build up the communities, plus the execution of related strategies, tactics, implementations and advocacies to make the change permanent. The following is a sample of these specific details from the book related to building up the music eco-system:

Community Ethos – Deferred Gratification Page 21
Community Ethos – Economic Principles – People Choose Page 21
Community Ethos – Economic Principles – People Respond to Incentives in Predictable Ways Page 21
Community Ethos – Economic Principles – The Consequences of Choices Lie in the Future Page 21
Community Ethos – Governing Principles – Lean Operations Page 24
Community Ethos – Ways to Impact the Future Page 26
Community Ethos – Ways to Foster Genius Page 27
Community Ethos – Ways to Promote Intellectual Property Page 29
Community Ethos – Ways to Impact Research & Development Page 30
Community Ethos – Ways to Bridge the Digital Divide Page 31
Community Ethos – Ways to Impact Turn-Around Page 33
Community Ethos – Ways to Promote Happiness Page 36
Community Ethos – Ways to Impact the Greater Good Page 37
Strategy – Vision – Confederate 30 Member-States Page 45
Strategy – Vision – Invite Diaspora to the Caribbean Homeland Page 46
Strategy – Mission – Celebrate the Music, Sports, Art, People and Culture of the Caribbean Page 46
Tactical – Confederating a Permanent Union Page 63
Tactical – Fostering a Technocracy Page 64
Implementation – Ways to Pay for Change Page 101
Implementation – Ways to Deliver Page 109
Implementation – Ways to Re-boot Freeport Page 112
Implementation – Reasons to Repatriate to the Caribbean Page 118
Planning – 10 Big Ideas for the Caribbean Region Page 127
Planning – Ways to Make the Caribbean Better Page 136
Planning – Reasons Why the CU Will Succeed Page 137
Advocacy – Ways to Grow the Economy Page 151
Advocacy – Ways to Create Jobs Page 152
Advocacy – Ways to Improve Local Government Page 169
Advocacy – Ways to Improve Communications Page 186
Advocacy – Ways to Impact Hollywood Page 202
Advocacy – Ways to Preserve Caribbean Heritage Page 218
Advocacy – Ways to Improve the Arts Page 230
Advocacy – Ways to Promote Music Page 231
Appendix – Copyright Infringement – Catching Music Thieves – Protecting the Music Business Page 351

This Go Lean commentary previously featured subjects related to developing the eco-systems of the music/show business, as sampled here:

https://goleancaribbean.com/blog/?p=3568 Forging Change: Music Moves People
https://goleancaribbean.com/blog/?p=2415 The Broadway Musical ‘The Lion King’ Roars into History With its Impact
https://goleancaribbean.com/blog/?p=1909 Music Role Model Berry Gordy – No Town Like Motown
https://goleancaribbean.com/blog/?p=866 Caribbean Music Man Bob Marley: The legend lives on!
https://goleancaribbean.com/blog/?p=676 Introduction of Bahamian ‘Carnival’ – The New Quest to Build on Music

This Go Lean roadmap calls for heavy-lifting to build up Caribbean communities, by shepherding important aspects of Caribbean life, beyond music and/or show business. In fact, the development roadmap has these 3 prime directives:

  • Optimization of the economic engines in order to grow the regional economy to $800 Billion & create 2.2 million new jobs.
  • Establishment of a security apparatus to protect the resultant economic engines.
  • Improve Caribbean governance to support these engines.

The Go Lean book focuses primarily on economic issues, but it recognizes that music, in its many genres can build a city, community and nation. But the quest to re-build, re-boot and re-tool the Caribbean will be more than just song-and-dance. No, the Go Lean roadmap describes the heavy-lifting of many people, organizations and governments. But the goal is conceivable, believable and achievable. We can build our cities on rock-and-roll (music), art, sports, culture, education and heritage. We can make the region a better place to live, work and play; and have fun doing it.

🙂

Download the book Go Lean…Caribbean now!

—————

VIDEO # 2 – http://youtu.be/DTvpikMIs3Q – “We Built This Business” – ITT Commercial, 1990

Published on Aug 21, 2012 – The much-maligned Starship hit single “We Built This City” (described by some as among worst pop songs of all time) is re-interpreted in September 1990 with this commercial for ITT, an amorphous conglomerate then promoting its acquisition of The Hartford Financial Services Group.

Appendix – Song Lyrics:

“We Built This City” was written by Page, Martin George / Taupin, Bernard J.P. / Lambert, Dennis / Wolf, Peter F..

- Photo 1

Say, “You don’t know me or recognize my face”
Say, “You don’t care who goes to that kind of place”
Knee deep in the hoopla sinking in your fight
Too many runaways eating up the night

Marconi plays the Mamba, listen to the radio, don’t you remember
We built this city, we built this city on rock and roll
We built this city, we built this city on rock and roll
Built this city, we built this city on rock and roll

Someone always playing corporation games
Who cares they’re always changing corporation names
We just want to dance here, someone stole the stage
They call us irresponsible, write us off the page

Marconi plays the Mamba, listen to the radio, don’t you remember
We built this city, we built this city on rock and roll
We built this city, we built this city on rock and roll
Built this city, we built this city on rock and roll

It’s just another Sunday, in a tired old street
Police have got the choke hold, oh, then we just lost the beat

Who counts the money, underneath the bar
Who rides the wrecking ball in two rock guitars
Don’t tell us you need us, ‘cos we’re the ship of fools
Looking for America coming through your schools

Don’t you remember
(‘Member, ‘member)

Marconi plays the Mamba, listen to the radio, don’t you remember
We built this city, we built this city on rock and roll
We built this city, we built this city on rock and roll
Built this city, we built this city on rock and roll
Built this city, we built this city on rock and roll
Built this city, we built this city on rock and roll

(We built, we built this city)
Built this city
(We built, we built this city)
(We built, we built this city)
Built this city
(We built, we built this city)

 

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Forging Change: Music Moves People

Posted on December 30, 2014 in Ethos, Implementation, Social, Strategy

Go Lean Commentary

CU Blog - Forging Change - Music Moves People - Photo 1“I write the songs that make the whole world sing; I write the songs of love and special things; I write the songs that make the young girls cry; … I am music and I write the songs”. – Barry Manilow (see Appendix A below).

The publishers of the book Go Lean…Caribbean want to forge change in the Caribbean. How do we go about doing that?

The book identifies music as one of the viable approaches.

Consider what happened in 2014, with this song (Happy by Pharrell Williams) and related experiences:

Video: “Happy” Makes Pharrell Williams Cry – http://youtu.be/IYFKnXu623s

As the foregoing VIDEO depicts, the song moved us all. In this writer’s opinion, one of the promoters of the Go Lean book and movement, this is the song of the year (2014).

The book Go Lean…Caribbean serves as a roadmap for the introduction and implementation of the Caribbean Union Trade Federation (CU), an initiative to bring change and empowerment to the Caribbean region, to make the region a better place to live, work and play. From the outset, the book recognized the significance of music in the Caribbean change/empowering plan with these statements in the opening Declaration of Interdependence (Page 12 & 14):

xxi.    Whereas the preparation of our labor force can foster opportunities and dictate economic progress for current and future generations, the Federation must ensure that educational and job training opportunities are fully optimized for all residents of all member-states, with no partiality towards any gender or ethnic group. The Federation must recognize and facilitate excellence in many different fields of endeavor, including sciences, languages, arts, music and sports. This responsibility should be executed without incurring the risks of further human flight, as has been the past history.

xxxii.    Whereas the cultural arts and music of the region are germane to the quality of Caribbean life, and the international appreciation of Caribbean life, the Federation must implement the support systems to teach, encourage, incentivize, monetize and promote the related industries for arts and music in domestic and foreign markets. These endeavors will make the Caribbean a better place to live, work and play.

The purpose of the Go Lean roadmap is not specifically on music, but rather change, and yet there is the acknowledgement that music can help forge change.

This Go Lean roadmap calls for the heavy-lifting in shepherding important aspects of Caribbean life. In fact, the empowerment roadmap has these 3 prime directives:

  • Optimization of the economic engines in order to grow the regional economy to $800 Billion & create 2.2 million new jobs.
  • Establishment of a security apparatus to protect the resultant economic engines.
  • Improve Caribbean governance to support these engines.

The book describes the CU as a hallmark of a technocracy, a commitment to efficiency and effectiveness, and also includes a commitment to concepts of fun, such as music, arts, sports, film/media (Hollywood-related), heritage and overall happiness. In fact, there are a total of 144 different missions for the CU. While much focus is on “live and work” activities, many others are targeting the areas of “play”‘; music is definitely a play-time activity … for young and old.

As depicted in the foregoing VIDEO, “music” can be used to forge change. The Go Lean book declares that before any real change takes root in the Caribbean that we must reach the heart, that there must be an adoption of new community ethos – the national spirit that drives the character and identity of its people. We must therefore use effective and efficient drivers to touch the heart and forge this change. How? Here’s one suggestion, (from Appendix A):

Oh, my music makes you dance and gives you spirit to take a chance
And I wrote some rock ‘n roll so you can move
Music fills your heart, well that’s a real fine place to start

The Go Lean roadmap was constructed with the community ethos in mind to forge change, plus the execution of related strategies, tactics, implementations and advocacies to make the change permanent. The following is a sample of these specific details from the book:

Community Ethos – Deferred Gratification Page 21
Community Ethos – Economic Principles – People Choose Page 21
Community Ethos – Economic Principles – People Respond to Incentives in Predictable Ways Page 21
Community Ethos – Economic Principles – The Consequences of Choices Lie in the Future Page 21
Community Ethos – Governing Principles – Lean Operations Page 24
Community Ethos – Ways to Impact the Future Page 26
Community Ethos – Ways to Foster Genius Page 27
Community Ethos – Ways to Promote Intellectual Property Page 29
Community Ethos – Ways to Impact Research & Development Page 30
Community Ethos – Ways to Bridge the Digital Divide Page 31
Community Ethos – Ways to Impact Turn-Around Page 33
Community Ethos – Ways to Promote Happiness Page 36
Community Ethos – Ways to Impact the Greater Good Page 37
Strategy – Vision – Confederate 30 Member-States Page 45
Strategy – Mission – Celebrate the Music, Sports, Art, People and Culture of the Caribbean Page 46
Tactical – Confederating a Permanent Union Page 63
Tactical – Fostering a Technocracy Page 64
Implementation – Ways to Pay for Change Page 101
Implementation – Ways to Deliver Page 109
Implementation – Ways to Impact Social Media Page 111
Planning – 10 Big Ideas for the Caribbean Region – Cyber-Caribbean Page 127
Planning – Ways to Make the Caribbean Better Page 136
Planning – Reasons Why the CU Will Succeed Page 137
Advocacy – Ways to Grow the Economy Page 151
Advocacy – Ways to Create Jobs Page 152
Advocacy – Ways to Improve Communications Page 186
Advocacy – Ways to Foster e-Commerce Page 198
Advocacy – Ways to Impact Hollywood Page 202
Advocacy – Ways to Impact Beauty Pageants Page 203
Advocacy – Ways to Preserve Caribbean Heritage Page 218
Advocacy – Ways to Improve the Arts Page 230
Advocacy – Ways to Promote Music Page 231

While the roadmap is optimistic; it is realistic too. There is the acknowledgement that the business of music (Show Business in general) has changed in the light of modern dynamics, particularly due to Internet & Communications Technologies. To spur more development in music, the economic engines of the music/show business must be secured. This point was previously detailed in these Go Lean blog/commentaries:

https://goleancaribbean.com/blog/?p=2415 How ‘The Lion King’ roared into history
https://goleancaribbean.com/blog/?p=2291 Forging Change: The Fun Theory
https://goleancaribbean.com/blog/?p=1909 Music Role Model Berry Gordy – No Town Like Motown
https://goleancaribbean.com/blog/?p=866 Music Man Bob Marley: The legend lives on!
https://goleancaribbean.com/blog/?p=676 Introduction of a Bahamian ‘Carnival’; Big Change for Country

“Do what you have always done, get what you’ve always got” – Old Adage.

The quest to change the Caribbean is more complex than just playing or listening to music. This is serious, this is heavy-lifting; but all the earnest effort will be a waste unless people are moved to change. So we must use all effective tools to forge the required change; music is one of the best.

Even if we fail, at least we would have had fun trying to execute the plan. As depicted in the underlying video (Appendix B): “Because I’m happy”.

This is the mandate of the Go Lean roadmap: making the Caribbean a better place to live, work and play; and having fun while doing it. Everyone is encouraged to lean-in to this roadmap:

Clap along if you feel like happiness is the truth
Because I’m happy
Clap along if you know what happiness is to you
Because I’m happy
Clap along if you feel like that’s what you wanna do
Because I’m happy

🙂

Download the book Go Lean … Caribbean – now!

————

Appendix A – Song: “I Write The Songs”; written, produced and performed by Barry Manilow:

I’ve been alive forever
And I wrote the very first song
I put the words and the melodies together
I am music
And I write the songs

I write the songs that make the whole world sing
I write the songs of love and special things
I write the songs that make the young girls cry
I write the songs, I write the songs

My home lies deep within you
And I’ve got my own place in your soul
Now when I look out through your eyes
I’m young again, even tho’ I’m very old

I write the songs that make the whole world sing
I write the songs of love and special things
I write the songs that make the young girls cry
I write the songs, I write the songs

Oh, my music makes you dance and gives you spirit to take a chance
And I wrote some rock ‘n roll so you can move
Music fills your heart, well that’s a real fine place to start
It’s from me, it’s for you
It’s from you, it’s for me
It’s a worldwide symphony

I write the songs that make the whole world sing
I write the songs of love and special things
I write the songs that make the young girls cry
I write the songs, I write the songs

I write the songs that make the whole world sing
I write the songs of love and special things
I write the songs that make the young girls cry
I write the songs, I write the songs

I am music and I write the songs

———

Appendix B: Pharrell Williams – Happy (Official Music Video) – http://youtu.be/y6Sxv-sUYtM

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How ‘The Lion King’ roared into history

Posted on September 25, 2014 in Economics, Industries

Go Lean Commentary

There is money in the ‘Arts’.

One “Broadway” musical play, The Lion King has made $6.21 billion. That is significant. In fact that is a record, according to the foregoing news article:

By: Alison Boshoff

CU Blog - How the Lion King roared into history - Photo 1Title: How The Lion King roared into history: As show is crowned biggest box office earner ever, the secrets of its success emerge

Hakuna Matata!

Sir Elton John has long observed that The Lion King musical ‘is a law unto itself’ — and how so.

After more than a decade of performances in cities all over the world, it was confirmed this week that the stage show is the biggest beast in the jungle.

The Lion King — based on the 1994 Disney film of the same name — has taken more money at the box office than any other production in history.

Since its first night on Broadway in 1997, the show has made more than £3.8 billion ($6.21 billion) in ticket sales alone.

Not only has it conquered the stage, it has massively out-earned every cinema release — including blockbusters such as James Cameron’s Avatar, which took a mere £1.7 billion ($2.78 billion) globally after its 2009 release.

A further fortune has been made in souvenir T-shirts, posters and the rest. At the last count, there were eight different cast recordings of the show’s songs on sale.

Featuring music by Sir Elton John and lyrics by Sir Tim Rice, The Lion King opened in Minneapolis in July 1997 before moving to Broadway in November that year.

CU Blog - How the Lion King roared into history - Photo 2It arrived at the Lyceum Theatre in London’s West End in October 1999 and currently takes more than £30 million ($49 million) a year in the UK.

A STORY WITH BITE

The musical tells the story of Simba, a lion cub born on the Serengeti who runs away from his pride when his father Mufasa dies.

Aided by his friends, he must defeat his evil uncle Scar, who engineers Mufasa’s death in a stampede and convinces Simba he was to blame, to reclaim his rightful position as king.

THE MAGIC FORMULA

According to music historian Cary Ginell, the musical is a ‘spectacle that satisfies’ on many different levels.

‘For the kids, it’s the visual elements, the colours, the costumes and the puppetry,’ he says. ‘For the adults, it’s Hamlet.’

Many have noted the parallels between Disney’s and Shakespeare’s plots, which both feature a murdered king avenged by his rightful heir.

GOING GLOBAL

Disney says that the 22 Lion King productions around the world have been seen by an estimated 75 million people. That’s the entire population of the United Kingdom, plus the population of Belgium.

Last year, it was the highest-grossing musical on the New York stage, and it retains its number-one position so far in 2014. It has always been a sell-out in London.

MONEY MATTERS

Disney dipped its toe in the water with a Broadway version of its Oscar-winning Beauty And The Beast before pouring an estimated £6.5 million ($10.62 million) into staging The Lion King — the most expensive show ever staged.

THE STAGE GURU

CU Blog - How the Lion King roared into history - Photo 4In a colossal creative gamble, Disney hired Julie Taymor, an avant garde director who had trained in mime in Paris and spent years studying Japanese and Indonesian theatre.

Taymor thought the film ‘superficial’. She said: ‘I had to make The Lion King my own. Otherwise it’s a Disney product and I don’t like the way Disney looks.’

WE NEED A HEROINE!

Taymor’s great visual innovation was using puppetry, masks and mechanical headpieces to portray the animals. When the lions cry, they pull rolls of white silk from their masks’ eye holes; the actors playing giraffes walk on stilts.

The drought that ravages the savannah is illustrated by a dwindling waterhole — a circle of silvery material that shrinks as it is pulled across the stage.

There were other changes, too: the stage production has more songs than the film; and Rafiki, the baboon with mystic powers, became a ‘she’, as Taymor felt that the film lacked a leading female character.

CU Blog - How the Lion King roared into history - Photo 3A STAMPEDE FOR SEATS

In the immediate aftermath of its Broadway debut, there were reports of pushy New York parents putting their children’s names down for theatre tickets years in advance.

At one point seats were reselling for up to ten times their face value. Things have since calmed down, but a ticket to the London production costs at least £27.50 ($44.92) a seat.

THE CRITICS’ VERDICT

‘Visually breathtaking,’ said the New York Times. ‘Pure, exhilarating theatre, unlike anything ever seen on Broadway,’ cheered USA Today.

But not everyone was convinced. One critic who saw the show open in London’s West End wrote that once the last Zulu drum had fallen silent, a tiny part of him was left whispering: ‘So what?’

Catch it immediately, he said, thinking it was not destined to run and run. Oops.

And the late, great Sheridan Morley opined: ‘A lot of people say, “This is not real theatre. It’s theatre by way of the movies, or by way of the theme park.” It’s Disneyfication, if you like.’

STARS IN THEIR AISLES

Celebrities including Dame Judi Dench, Dame Shirley Bassey, model Claudia Schiffer and former Spice Girl Geri Halliwell attended the opening night in London.

All said that they had been moved to tears and ovations. Dame Judi said afterwards: ‘I don’t want to be in any play in the future where an elephant doesn’t walk down the aisle.’

But the show has not brought in big-name stars to fill seats, instead relying on talented ensemble casts.

SPOOKING THE PHANTOM

Even though twice as many paying punters have seen Andrew Lloyd Webber’s long-running The Phantom Of The Opera, The Lion King’s steeper ticket prices and larger theatres mean its earnings are greater.

THAT’S ENOUGH, ZAZU

Zazu the hornbill’s big musical number, The Morning Report, was cut from the show in 2010, making the show nine minutes shorter.

ELTON’S CASH COW

No one will say how much Sir Elton was paid for licensing his melodies for The Lion King film — such as the hit Can You Feel The Love Tonight — to be used in the stage version.

What can be noted is that pre-Lion King his annual income was said to stand at around £12 million ($19.6 million) a year. More recently, Forbes magazine put it at £48 million ($78.4 million) a year.

ONCE MORE WITH FEELING

Buoyed by The Lion King’s success, Sir Elton was then involved in two musicals: Aida, which had minor success, and Lestat, based on Anne Rice’s gothic novels about an 18th-century nobleman turned vampire. That was a thumping disaster and closed after 39 performances in 2005.

He stepped back into the world of musical theatre that year with the hugely popular Billy Elliot — though he did tell an interviewer in 2011: ‘Just between you, me and the gatepost, I’m not really a lover of musicals.’

MAN BEHIND THE MUSIC

The show is completed by the music of South African composer Lebo M, who was exiled to America in 1979 after student riots in Soweto.

He told the South Bank Show: ‘The Lion King is not necessarily political, but I could relate to the life of Simba, a young cub who grows up in exile and goes back to fight for his country.’
The Daily Mail – London’s Daily Newspaper (Posted September 23, 2014) – http://www.dailymail.co.uk/tvshowbiz/article-2767423/How-Lion-King-roared-history-As-crowned-biggest-box-office-earner-secrets-success.html

This news story aligns with the book Go Lean…Caribbean in stressing the economic impact of artistic and entertainment endeavors. The book asserts that Caribbean society can be elevated by improving the eco-system to live, work and play. Broadway-style theatrical productions come under the category of “play”.

The book Go Lean…Caribbean strives to accomplish this elevation vision by serving as a roadmap for the introduction and implementation of the technocratic Caribbean Union Trade Federation (CU). There is a lot involved in this vision; the prime directives are stated as follows:

  • Optimization of the economic engines in order to grow the regional economy to $800 Billion & create 2.2 million new jobs.
  • Establishment of a security apparatus to protect the resultant economic engines.
  • Improve Caribbean governance to support these engines.

“Art imitates Life and Life imitates Art” – Literary expression.

There is another message from this commentary/blog, that one person, a role model, can make a difference in transforming society. The Go Lean roadmap stresses the mission of creating jobs in the areas of Science, Technology, Engineering and Medicine (STEM), but it also recognizes that many people show ‘genius qualifiers’ in unrelated areas: music, visual arts, performing arts, sports and theatrical endeavors. This point is pronounced early in the following statements in the book’s Declaration of Interdependence (Page 14):

xxi. Whereas the preparation of our labor force can foster opportunities and dictate economic progress for current and future generations, the Federation must ensure that educational and job training opportunities are fully optimized for all residents of all member-states, with no partiality towards any gender or ethnic group. The Federation must recognize and facilitate excellence in many different fields of endeavor, including sciences, languages, arts, music and sports. This responsibility should be executed without incurring the risks of further human flight, as has been the past history.

xxxii. Whereas the cultural arts and music of the region are germane to the quality of Caribbean life, and the international appreciation of Caribbean life, the Federation must implement the support systems to teach, encourage, incentivize, monetize and promote the related industries for arts and music in domestic and foreign markets. These endeavors will make the Caribbean a better place to live, work and play.

There are economic and image considerations with this subject. The Go Lean book accepts that “show business” can have an impact on society and the world, as also depicted in the foregoing article. Already, this commentary has analyzed the Broadway play “Motown, The Musical” and contributions of role model Berry Gordy.

The Go Lean roadmap accepts that change has come to “show business” (Music, Film, Visual Art and Theater). This is due mostly to the convergence of technology (the internet to be exact). The book posits that [market] “size no longer matters”, that content can be created in any location in the world and then distributed to an appreciative audience anywhere. The first requirement is the community ethos of valuing Intellectual Property. This ethos would be new, a change, for the Caribbean.

Today, most Intellectual Property is consumed digitally with a lot of retailing via the World-Wide-Web. This changed landscape now requires new tools and protections, like electronic payment systems, digital rights management and Performance Rights Organizations. The Go Lean/CU roadmap details these solutions. With these efforts and investments, the returns will be undeniable.

To harvest these investment returns, there is the need for some technocratic facilitations. The book posits that this burden is too big for any one Caribbean member-state, and thus the collaboration efforts of the CU is necessary, as the strategy is to confederate all the 30 member-states of the Caribbean despite their language and legacy, into an integrated “single market”. This will allow for better leverage of the consumer market for the consumption of media.

The CU is designed to do the heavy-lifting of organizing Caribbean society. The following list details the ethos, strategies, tactics, implementations and advocacies to foster a similar successful path like The Lion King on the world stage:

Community Ethos – Forging Change Page 20
Community Ethos – Lean Operations Page 24
Community Ethos – Return on Investments Page 24
Community Ethos – Ways to Foster Genius Page 27
Community Ethos – Help Entrepreneurship Page 28
Community Ethos – Promote Intellectual Property Page 29
Anecdote – Valedictorian Experience Page 38
Strategy – Strategy – Caribbean Vision Page 45
Strategy – Agents of Change – Globalization Page 57
Separation of Powers – Central Bank – Electronic Payment Deployments Page 73
Tactical – Separation of Powers – Patents & Copyrights Office Page 78
Separation of Powers – Culture Administration Page 81
Planning – Ways to Make the Caribbean Better Page 131
Planning – Lessons Learned from New York City Page 137
Advocacy – Ways to Grow the Economy Page 151
Advocacy – Ways to Create Jobs Page 152
Advocacy – Education – Performing Arts Schools Page 159
Advocacy – Reforms for Banking Regulations Page 199
Advocacy – Ways to Impact Hollywood Page 203
Advocacy – Ways to Improve the Arts Page 230
Advocacy – Ways to Promote Music Page 231
Advocacy – Impact Urban Living – Art & Theaters Page 234
Appendix – New York / Broadway / Theater Jobs Page 277
Appendix – Caribbean Music Genres Page 347
Appendix – Protecting Music Copyrights Page 351

Considering the experience of Julie Taymor in the foregoing article, the Go Lean roadmap asserts that one man, or woman, can make a difference in the quest to elevate Caribbean society. We want to foster any ‘genius qualifiers’ found within the region. This refers to “on stage/on camera” talent and behind-the-scenes talent, like Ms. Taymor.

The Go Lean/CU roadmap represents the change that has come to the Caribbean. The people, institutions and governance of the region are all urged to “lean-in” to this roadmap for change. We know there is a “new” Julie Taymor somewhere in the Caribbean member-states, waiting to be fostered.

This will not be the first time a Caribbean artist has impacted the world with his/her artistic contributions. We have the proud legacy of Bob Marley and his musical genius. His songs are sung and hummed around the world:

i.e. Song: One Love – “Let’s get together and feel alright”

He is so recognizable that he is considered an icon.

The movie and Broadway play, The Lion King, is also iconic… and impactful. Consider the experience of this “Cast” flash-mob / song-and-dance depicted in this video:

THE LION KING Australia: Cast Sings Circle of Life on Flight Home from Brisbane
https://www.youtube.com/watch?v=wgSLxl1oAwA

Download the book Go Lean … Caribbean – now!

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Forging Change: The Fun Theory

Posted on September 9, 2014 in Ethos, Implementation, Strategy

Go Lean Commentary

The publishers of the book Go Lean…Caribbean wants to forge change in the Caribbean. How do we go about doing that?

The book identifies a number of best practices.

Here, now is another…

Consider this theory:

Video: The Fun Theory – Piano Staircase

The Fun Theory – an initiative of Volkswagen (VW). This is one of a series of experiments for a new brand campaign of VW. Have a look – the piano stairs are really funny. Fun can obviously change behavior for the better.
YouTube Video Sharing Site (Retrieved 09/08/2014) –
https://www.youtube.com/watch?v=SByymar3bds

The forgoing VIDEO depicts the challenge to people in a city to take the stairs more as opposed to riding the escalator. While this appears to be a small thing, the issue is bigger than initial appearances. Walking up a flight of stairs could be “just what the doctor ordered” for many people. It’s a great wellness initiative.

The book Go Lean…Caribbean serves as a roadmap for the introduction and implementation of the Caribbean Union Trade Federation (CU); an initiative to bring change, empowerment, to the Caribbean region; to make the region a better place to live, work and play. This Go Lean roadmap also has initiatives to improve wellness in the region, and more. In fact, the Caribbean empowerment roadmap has these 3 prime directives:

  • Optimization of the economic engines in order to grow the regional economy to $800 Billion & create 2.2 million new jobs.
  • Establishment of a security apparatus to protect the resultant economic engines.
  • Improve Caribbean governance to support these engines.

The book describes the CU as a hallmark of a technocracy, a commitment to efficiency and effectiveness; and a commitment to fun. Among the 144 different missions for the CU are many fun related activities, such as music, arts, sports, libraries, Hollywood (media related), heritage and overall happiness.

As depicted in the foregoing VIDEO, “fun” can be used to forge change. The Go Lean book declares that before any real change takes root in the Caribbean that there must be an adoption of new community ethos, the national spirit that drives the character and identity of its people. We must therefore use effective and efficient drivers to forge this change.

The roadmap was constructed with the following community ethos in mind, plus the execution of these strategies, tactics, implementation and advocacies to forge the identified permanent change in the region. The following is a sample of these specific details from the book:

Community Ethos – Deferred Gratification Page 21
Community Ethos – Economic Principles – People Choose Page 21
Community Ethos – Economic Principles – People Respond to Incentives in Predictable Ways Page 21
Community Ethos – Economic Principles – The Consequences of Choices Lie in the Future Page 21
Community Ethos – Governing Principles – Minority Equalization Page 23
Community Ethos – Governing Principles – Lean Operations Page 24
Community Ethos – Governing Principles – Cooperatives Page 25
Community Ethos – Ways to Impact the Future Page 26
Community Ethos – Ways to Help Entrepreneurship Page 28
Community Ethos – Ways to Promote Intellectual Property Page 29
Community Ethos – Ways to Impact Research & Development Page 30
Community Ethos – Ways to Bridge the Digital Divide Page 31
Community Ethos – Ways to Impact Turn-Arounds Page 33
Community Ethos – Ways to Improve Sharing Page 35
Community Ethos – Ways to Promote Happiness Page 36
Community Ethos – Ways to Impact the Greater Good Page 37
Strategy – Vision – Confederate 30 Member-States Page 45
Strategy – Mission – Celebrate the Music, Sports, Art, People and Culture of the Caribbean Page 46
Tactical – Confederating a Permanent   Union Page 63
Tactical – Fostering a Technocracy Page 64
Implementation – Ways to Pay for Change Page 101
Implementation – Ways to Deliver Page 109
Planning – 10 Big Ideas for the Caribbean Region Page 127
Planning – Ways to Make the Caribbean Better Page 136
Planning – Reasons Why the CU Will Succeed Page 137
Advocacy – Ways to Grow the Economy Page 151
Advocacy – Ways to Create Jobs Page 152
Advocacy – Ways to Improve Communications Page 186
Advocacy – Ways to Improve Libraries Page 187
Advocacy – Ways to Impact Hollywood Page 202
Advocacy – Ways to Impact Beauty Pageants Page 203
Advocacy – Ways to Preserve Caribbean Heritage Page 218
Advocacy – Ways to Improve Sports Page 229
Advocacy – Ways to Improve the Arts Page 230
Advocacy – Ways to Promote Music Page 231

Previously Go Lean blog/commentaries have stressed having fun and impacting the community through the “games people play”. The following sample applies:

https://goleancaribbean.com/blog/?p=2222 Sports Role Model – Playing For Pride … And More
https://goleancaribbean.com/blog/?p=2171 Sports Role Model – Turn On the SEC Network
https://goleancaribbean.com/blog/?p=1943 The Future of Golf; Vital for Tourism
https://goleancaribbean.com/blog/?p=1909 Music Role Model Berry Gordy – No Town Like Motown
https://goleancaribbean.com/blog/?p=1596 Book Review: ‘Prosper Where You Are Planted’
https://goleancaribbean.com/blog/?p=522 Financial Crisis Jokes
https://goleancaribbean.com/blog/?p=318 Collegiate Sports in the Caribbean

CU Blog - Forging Change - The Fun Theory - Photo 1The quest to change the Caribbean is more complex than just doing some fun activities. This is serious, maybe even life-and-death. But who wants to live in a world that is all life-and-death all the time. No, let’s have some fun too.

People come to the Caribbean to have fun – we welcome them all. Let the good times roll!

We must use “fun” to reach our audience – our communities – then grab their attention to send a message of the need for change and to lean-in to this roadmap to elevate Caribbean society. The change being advocated includes having fun; it includes making the Caribbean a better place to live, work and play. 🙂

We encourage all of the Caribbean to lean-in to this roadmap.

Download the book Go Lean … Caribbean – now!

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Role Model Berry Gordy – No Town Like Motown

Posted on August 6, 2014 in Ethos, Social

Go Lean Commentary

CU Blog - Role Model Berry Gordy - No Town Like Motown - PhotoThis is a memorable dialogue:

Berry Gordy: You went from singing love songs to now anti-war songs. I understand you want to reflect change in society…

Marvin Gaye (interrupting): I don’t want to reflect change, I want to effect change.

Thus the alignment of the Broadway play Motown, The Musical and the book Go Lean…Caribbean. It is an established fact that any difficult subject can be more easily communicated if backed-up by a catchy melody and rhyming words. An underlying theme of the above-cited play, based on the autobiographical story of Motown founder Berry Gordy, is that music effected change in America and forged integration and elevation of society.

By: Robert Simonson

Title: No Town Like Motown: Navigating the Life, Times and Tunes of Starmaker Berry Gordy

First-time Broadway director Charles Randolph-Wright is at the helm of one of the more pulse-quickening titles of the season, Motown: The Musical, about record producer Berry Gordy’s heyday.

In terms of backstage politics, Charles Randolph-Wright may have the trickiest job of any director working on Broadway this spring. He is staging Motown: The Musical, a musically overflowing new show about the life and career of recording mogul Berry Gordy.

One of his producers is Berry Gordy as well. Gordy completes his hat trick by having written the libretto for the piece.

“Sometimes I’ll forget the person I’m talking to is the same person that is depicted on stage,” said Randolph-Wright.

One imagines such waters are difficult to navigate. What if Producer Gordy tells the director not to interfere with Writer Gordy’s work? “It’s something we talked about from the beginning,” said Randolph-Wright. “He’s very open as to what the story is.”

The show, which is playing at the Lunt-Fontanne Theatre, is largely based on Gordy’s 1995 memoir “To Be Loved: The Music, the Magic, the Memories of Motown.”

“He wrote the book 20 years ago,” Randolph-Wright explained. “Now he has an even different perspective on that. You have to ask, ‘How do we tell the story of this big character, who is based on this real person, and yet that person is involved with the creation of the show, and is working on it?’ It’s a challenge, but the way we have worked is a very open process.”

Randolph-Wright recalled one particular moment when Gordy confided in him an episode from his past when he was at his most vulnerable. “We were walking around and he told me this story. I couldn’t believe it. I said, ‘You want that on stage?’ I thought it was very brave. But at this point at his life, what does he have to prove?”

Randolph-Wright added that Gordy, now 83, has no trouble juggling his many roles. After all, it is something he’s been doing for decades. “In most cases that would be a challenge,” he said. “But he spent his whole career wearing so many different hats. When I’m with the writer, that’s who I’m with. The producer is a different person. I am always with the person who’s doing all those things, but in each separate instance I’m with who Berry is at that moment.”

Charles Randolph-Wright was one of several directors who interviewed with Gordy. From the start, he thought he was right for the project. “This is in my DNA,” he said. He doesn’t mean that he grew up with Motown’s music (as many of us did) — though that is part of it. His connection to the material is more complex. “I’ve done every angle of this story. I’ve been in a music group. I’ve danced to the music. I’ve sung it. And I’ve lived in all those worlds he did, though not the same way he did.”

When the marquee was hung on the Lunt-Fontanne, Randolph-Wright glanced down the street and noticed he was only yards away from the Imperial Theatre. In the early 1980s he passed through the stage door of that theatre every night as a member of the original cast of Dreamgirls — the fictional account of the rise of The Supremes, a group Gordy helped found. “What’s happened in those years from that show to this show, it’s been an amazing journey,” he mused. “From the Broadway musical version of this story to the real story.”

Motown‘s greatest asset is the iconic song­book the Detroit-based record label produced; and they’ll get ample helpings of that hit parade, including songs made famous by Smokey Robinson and The Miracles (“Shop Around”), Diana Ross and The Supremes (“Stop! In the Name of Love”), Marvin Gaye (“What’s Going On”), Stevie Wonder, The Temptations, and Michael Jackson and The Jackson Five (“I Want You Back”).

Randolph-Wright said it was hard, given the rich catalogue, deciding which songs to keep in the show and which to leave out. “Every song you hear in this show, you want to hear,” he said. “But how do you put this journey into two and a half hours? There’s so much, so many people. They’re all part of this story. But we found out how to take the story and condense what could easily have been a miniseries.” He said he wouldn’t know the exact song count until opening night, but promised the show would contain more numbers than does your average musical.

To sing the classic pop hits, the director has assembled a large cast, including Valisia LeKae as Diana Ross and Charl Brown as Smokey Robinson — both particular Gordy favorites. Brandon Victor Dixon will play Gordy himself.

Randolph-Wright said he didn’t want note-by-note recreations of their numbers, “I want [the actors] to evoke these artists, not copy them, not be an impersonator. But it has to be the Motown sound. The actors have been tremendous in finding those things that make them seem real as those people.”

The tunes will be used in various ways. Some will be presented as straightforward performances; others will be used as narrative tissue, to further along the story. In addition, the score will include three or four new songs, written by Gordy expressly for the musical.

The director has found it a particular delight to see Gordy returning to his songwriting roots. “We forget that he wrote a lot of those early hits. Over the years, as Motown grew, he became less about being an artist, and more about being a businessman. It’s thrilling to see him become completely creative again.”

(This feature appears in the March 2013 issue of Playbill magazine.)
Play Bill Broadway Magazine/Web Site (Posted March 10, 2013; Retrieved 08-06-2014) – http://www.playbill.com/news/article/175778-No-Town-Like-Motown-Navigating-the-Life-Times-and-Tunes-of-Starmaker-Berry-Gordy

Like Berry Gordy, the prime directive of the Go Lean book is also to elevate society, but in the Caribbean, not in America, by integrating a confederated brotherhood. In fact, the declarative statements are as follows:

  • Optimization of the economic engines in order to grow the regional economy to $800 Billion & create 2.2 million new jobs.
  • Establishment of a security apparatus to protect the resultant economic engines.
  • Improve Caribbean governance to support these engines.

Berry Gordy accomplished his mission through music/song and entertainment. The book Go Lean…Caribbean strives to accomplish its mission with the introduction and implementation of the technocratic Caribbean Union Trade Federation (CU). Berry Gordy is hereby recognized as a role model that the Caribbean can emulate. He has provided a successful track record of forging change, overcoming incredible odds, managing crises to successful conclusions and rebooting failing institutions. The Go Lean book, serving as a roadmap, initiates with a “Prologue” that identifies community ethos that must be embraced for any chance of success and permanent change. This list of ethos from the book corresponds with the history of Berry Gordy, as portrayed in the Motown, The Musical Broadway play:

Go Lean…Caribbean Berry Gordy Role Modeling
Job Multipliers Economic Opportunities
Future Focus Crossover / Integration
Foster Genius Producing Artists
Help Entrepreneurship New Record Labels, Movies
Promote Intellectual Property Music Business Excellence
Research & Development New Artists Development
Bridge the Digital Divide Embrace of New Media
Improve Negotiations Hollywood Interactions
Impact Turn-Around Move from Detroit
Manage Reconciliations Motown Reunions
Improve Sharing Common Studios/Producers
Promote Happiness Music Essential to Life
Greater Good Impact Society

“No town like Motown” is the title of the foregoing article from the PlayBill magazine. But the Berry Gordon legacy is not the town of Detroit, but rather the musical contributions of his movement. It should be noted that Gordy moved the record company, Motown, out of the failed-city of Detroit, early in the 1970’s. So Gordy’s legacy is really how he grew in his management of change!

According to the opening dialogue, Berry Gordy was a reluctant advocate of change; he tried to be a businessman first. In the end, he conducted a lot of business, but he effected change as well. Thank you Marvin Gaye for that inspiration, for impacting Berry Gordy with the lesson that “one man, and his music” can make difference.

The Go Lean book accepts that the business of music can have a major impact on Caribbean society and the world. Already, this commentary has analyzed how a Caribbean music artist has made an impact on the world scene, with this post:

https://goleancaribbean.com/blog/?p=866 Bob Marley: The legend lives   on!

In the Go Lean roadmap to elevate the Caribbean, the eco-systems of music get due respect. This point is detailed in the  Declaration of Interdependence at the outset of the book, pronouncing this need for regional solutions (Page 14):

xxxii. Whereas the cultural arts and music of the region are germane to the quality of Caribbean life, and the international appreciation of Caribbean life, the Federation must implement the support systems to teach, encourage, incentivize, monetize and promote the related industries for arts and music in domestic and foreign markets. These endeavors will make the Caribbean a better place to live, work and play.

The Go Lean roadmap accepts that change has come to the music business. It is no longer the same world that was dominated by Berry Gordy, and his cast of musical geniuses. Now, there is the need for some technocratic facilitations. The book posits that this burden is too big for any one Caribbean member-state, and thus the collaboration efforts of the CU is necessary, as the strategy is to confederate all the 30 member-states of the Caribbean despite their language and legacy, into an integrated “single market”. This will allow for better leverage of the consumer market for the consumption of music. From this eco-system, should emerge our own generations of Berry Gordy’s in the Caribbean to impact the world with their art, music, and contributions.

Today, most music is consumed digitally with a lot of retailing via the world wide web. This changed landscape now requires new tools and protections, like electronic payment systems, digital rights management and Performance Rights Organizations. The Go Lean/CU roadmap details these solutions. With these efforts and investments, the returns will be undeniable. The CU is designed to do the heavy-lifting of organizing Caribbean society, and interacting with the wide-world to better reap the benefits of music and related eco-systems. The following list details the strategies, tactics, implementations and advocacies to foster the next Motown movement, Caribbean style:

Community   Ethos – Forging Change Page 20
Community Ethos – Lean Operations Page 24
Community   Ethos – Return on Investments Page 24
Strategy –   Strategy – Caribbean Vision Page 45
Strategy –   Agents of Change – Globalization Page 57
Tactical –   Growing the Caribbean Economy to $800   Billion Page 67
Separation   of Powers – Central Bank – Electronic Payment Deployments Page 73
Tactical –   Separation of Powers – Patents & Copyrights Page 78
Separation   of Powers – Culture Administration Page 81
Planning –   Ways to Make the Caribbean Better Page 131
Planning    – Lessons Learned from Detroit Page 140
Advocacy   – Ways to Grow the Economy Page 151
Advocacy   – Ways to Create Jobs Page 152
Advocacy –   Reforms for Banking Regulations Page 199
Advocacy –   Ways to Impact Hollywood Page 203
Advocacy –   Ways to Promote Music Page 231
Appendix –   Caribbean Music Genres Page 347
Appendix –   Protecting Music Copyrights Page 351

The Go Lean roadmap has simple motives: enable the Caribbean to be a better place to live, work and play. One man, or woman, can make a difference in this quest. We want to foster the next generation of “stars’ in music and other fields of endeavor.

According to his autobiography and the Broadway musical, Berry Gordy was inspired by other role models in his youth, i.e. Joe Louis. Now the world in general, the Caribbean is particular, is being inspired by Berry Gordy.

This is how to reflect and effect change in society. That opening dialogue with Marvin Gaye and Berry Gordy is captured for our inspiration. The end result:

Mother, mother
There’s too many of you crying
Brother, brother, brother
There’s far too many of you dying
You know we’ve got to find a way
To bring some lovin’ here today

Father, father
We don’t need to escalate
You see, war is not the answer
For only love can conquer hate
You know we’ve got to find a way
To bring some lovin’ here today

Download the book Go Lean … Caribbean – now!

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Bob Marley: The legend lives on!

Posted on May 11, 2014 in Ethos, Implementation, Social

Go Lean Commentary

Bob Marley - The legend lives on“Let’s get together and feel alright” – Bob Marley’s Song: One Love

This song is identified in the below article as being designated Song of the Millennium by the BBC (British Broadcasting Corporation). Today, 11 May 2014, is the 33rd anniversary of Bob Marley’s death. (The number 33 is the “rev” speed for music-album playback).

The book Go Lean … Caribbean identifies 169 different musical/national combinations of genres throughout the Caribbean. Of them all, Reggae is by far the most impactful of a Caribbean sound; even more so than Calypso, Soca, Merengue or any of the many Afro-Cuban varieties (Conga, Mambo, Salsa, etc). One cannot speak of Reggae music though without recognizing the iconic role of Bob Marley. The Go Lean book speaks directly of Bob Marley in recognizing him, along with other advocates, in the way in which his contributions resonated in the world. As follows, an excerpt from that rendering (Page 133):

The majority of the Caribbean population descends from an African ancestry – a legacy of slavery from previous centuries. Despite the differences in nationality, culture and language, the image of the African Diaspora is all linked hand-in-hand. And thus, when Martin Luther King, Malcolm X, Nelson Mandela, Muhammad Ali and Bob Marley impacted the world with their contributions, the reverberations were felt globally, not just in their homelands. It is hard for one segment of the black world to advance when other segments have a negative global image. This is exemplified with the election of Barack Obama as US President; his election was viewed as an ascent for the entire Black race.*

The following article, from the Daily Independent Newspaper of Nigeria, posits that the legend and legacy of Bob Marley lives on, to this day and beyond.

“My music will go on forever. Maybe it’s a fool say that, but when me know facts me can say facts. My music will go on forever.” – Bob Marley

The above statement made by Bob Marley of his music, is a living testimony of his continued legacy and legend. Since his demise on May 11, 1981, the influence of his music on global culture has become unparalleled as evidenced by ever increasing list of accomplishments, honours and awards.

In June 1978, he was awarded the ‘Peace Medal of the Third World ’ from the United Nations. He was voted as one of the greatest lyricists of all time by a BBC poll. In 2006, a blue plaque was unveiled at his first UK residence in Ridgmount Gardens, London, dedicated to him by Nubian Jak community trust and supported by Her Majesty’s Foreign Office.

Bob Marley was posthumously inducted into the Rock and Roll Hall of Fame in 1994; in December 1999, his 1977 album “Exodus” was named Album of the Century by Time Magazine and his song “One Love” was designated Song of the Millennium by the BBC.

Since its release in 1984, Marley’s “Legend” compilation has annually sold over 250,000 copies, according to Nielsen Sound Scan, and it is only the 17th album to exceed sales of 10 million copies since SoundScan began its tabulations in 1991.

Bob Marley’s music was never recognised with a Grammy nomination, but in 2001 he was bestowed The Grammy Lifetime Achievement Award. That same year, a feature length documentary about Bob Marley’s life, ‘Rebel Music’, directed by Jeremy Marre, was nominated for a Grammy for ‘Best Long Form Music Video’ documentary. In 2001 Bob Marley was accorded the 2171st star on the Hollywood Walk of Fame by the Hollywood Historic Trust and the Hollywood Chamber of Commerce, in Hollywood, California. As a recipient of this distinction, Bob Marley joined musical legends, including Carlos Santana, Stevie Wonder and The Temptations.

In 2006, the State of New York renamed a portion of Church Avenue in the section of Brooklyn, “Bob Marley Boulevard “.

Recently, the popular TV show, Late Night with Jimmy Fallon, commemorated the 30th anniversary of Bob Marley’s passing with an entire week (May 9-13) devoted to his music, as performed by Bob’s eldest son, Ziggy, Jennifer Hudson, Lauryn Hill, Lenny Kravitz and the show’s house band, The Roots. These triumphs are all the more remarkable considering Bob Marley’s humble beginnings and numerous challenges he overcame attempting to gain a foothold in Jamaica ‘s chaotic music industry while skillfully navigating the politically partisan violence that abounded in Kingston throughout the 1970s.

In celebration of what would have been his 68th birthday, the 2013 Grammys featured an all-star Bob Marley tribute including some of music’s hottest stars.

One of the 20th century’s most charismatic and challenging performers, Bob Marley’s renown now transcends the role of reggae luminary: he is regarded as a cultural icon who implored his people to know their history “coming from the root of King David, through the line of Solomon,” as he sang on “Blackman Redemption”; Bob urged his listeners to check out the “Real Situation” and to rebel against the vampiric “Babylon System”. “Bob had a rebel type of approach, but his rebelliousness had a clearly defined purpose to it,” acknowledges Chris Blackwell, the founder of Island Records, who played a pivotal role in the Bob Marley biography by introducing Marley and the Wailers to an international audience.

Two influences of Marley’s music are his Rastafarian belief and his love for marijuana. The pan-African consciousness, progressive political ideologies and deep spiritual convictions heard in Bob Marley’s music were derived from his firmly rooted commitment to Rastafarian beliefs and its attendant lifestyle. Marley did not just enjoy weed as a recreational habit. He was instead a staunch supporter of the plant’s meditational, spiritual and healing abilities, and a fierce opponent to those who tried using marijuana as a vehicle for oppression, and to keep certain groups of people out of the societal mainstream.

In his early years, February 1962, Marley recorded four songs, Judge Not, One Cup of Coffee, Do You Still Love Me? And Terror. One Cup of Coffee was released under the pseudonym, Bobby Martell.

The following year, Bob Marley, Bunny Wailer, Peter Tosh,Junior Braithwaite, Beverly Kelso and Cherry Smith called The Teenagers, later changed the name to The Wailing Rudeboys, then to The Wailing Wailers and finally to The Wailers. In 1966, Smith, Kelso and Braithwaite left the Wailers leaving Bob Marley, Peter Tosh and Bunny Wailer. Marley, that same year married, Rita Anderson.

In an attempt to commercialise The Wailers sound, between 1968 and 1972, Bob and Rita Marley, Peter Tosh and Bunny Wailer re-cut some old tracks with JAD Records in Kingston and London.

After signing with CBS Records in London, Marley in 1972 embarked on a UK tour with American musician, Johnny Nash. The Wailers returned to Jamaica to release its first album, Catch a Fire. The eight track album was followed the same year by the album, Burnin, which included the song, I Shot the Sheriff. Eric Clapton was given the album by his guitarist, George Terry, for his enjoyment, but Clapton was so impressed that he recorded a cover version of, I Shot the Sheriff, which became his first US hit after [the song] Layla.

It is pertinent to note that during this period, Blackwell, Marley’s record company, gifted his Kingston residence and company headquarters to Marley. The property housing Tuff Gong studios, became not only his office, but also his home. Finally, The Wailers broke up in 1974 with each of the three members pursuing solo careers.

Though born a Catholic, Marley converted to Rastafari and began to grow dreadlocks. With new members in his solo career, Marley continued recording as ‘Bob Marley and The Wailers’ as the ‘I Threes’ comprising Marcia Griffiths, Judy Mowatt and Marley’s wife, Rita provided backing vocals.

Marley rose to fame internationally in 1975 with his first hit track, No Woman No Cry from the Natty Dread album. This was followed by Rastaman Vibration, his breakthrough album in the US.

Of significance was an assassination attempt by unknown gunmen on December 3, 1976, two days before, a free concert, tagged, ‘Smile Jamaica’, organised by the Jamaican Prime Minister, Michael Manley in an attempt to ease tension between two warring political factions. Marley, his wife and manager, Don Taylor were wounded in the assault. However, injured Marley performed after the attack. At the end of 1976, Marley left Jamaica and after a month of recovery and writing, he arrived [in] England, where he spent two years in self imposed exile. While in Queen Elizabeth’s country, he recorded the albums, Kaya and Exodus. For 56 consecutive weeks, Exodus stayed on the British album charts. It also included four UK hit singles – Exodus, Waiting in Vain, Jamming and One Love (a rendition of Curtis Mayfield’s hit, People get Ready).

In an effort to calm warring parties, when Marley returned to Jamaica in 1978, he performed at another political concert, the One Love Peace Concert which saw the two heads of the factions shook hands on stage.

A defiant and politically charged album, Survival, was released in 1979 with such tracks as, Zimbabwe, Africa Unite, Wake Up and Live and Survival reflected his struggle for Africans. Bob Marley’s final studio album, Uprising in 1980 is regarded as one of his most religious productions. It includes, Redemption Song and Forever Loving Jah.

Confrontation was released posthumously in 1983, contained unreleased songs recorded during Marley’s lifetime. It includes the hit song, Buffalo Soldier and new mixes of singles previously available only in Jamaica. 11 albums, four live albums and seven studio albums were achieved under the name Bob Marley and the Wailers.

In July 1977, Marley was found to have a type of malignant melanoma under the nail of a toe. Citing his religious beliefs, he turned down his doctors’ advice to have his toe amputated. Despite his illness, he continued touring.

His Redemption Song track is in particular considered to be about Marley’s coming to terms with his mortality. He appeared at the Stanley Theatre in Pittsburg, Pennsylvania on September 23 1980, unfortunately, it would be his last concert.

Shortly afterwards, his health deteriorated, the cancer had [spread] to his lungs and brains. Marley sought treatment at the Bavarian clinic of Josef Issels where he received an unusual therapy. After fighting the disease unsuccessfully for eight months, he boarded a plane for his home in Jamaica but he never made it. He landed in Miami, Florida, USA and was taken to Cedars of Lebanon, hospital for immediate medical attention.

On May 11, 1981, Robert Nesta Marley, born on February 6, 1945 on the farm of his maternal grandfather in Nine Mile, Saint Ann Parish, Jamaica to Norval Sinclair Marley and Cedella Booker gave up the ghost. He was aged 36.

After his death, he seems to loom larger than life as his legacy continues to grow. Marley received a state funeral in Jamaica on May 21, 1981 which combined elements of Ethiopian Orthodoxy and Rastafari tradition. On his religious life, Marley was a vegetarian who was affiliated with the Twelve Tribes Mansion. He was in the denomination of the Tribe of Joseph. Shortly before his death, Marley was baptised into Christianity by Archbishop Abuna Yesehaq of the Ethiopian Orthodox church in Kingston, Jamaica on November 4, 1980.

In April 1981 Bob Marley was awarded Jamaica’s third highest honor, the Order of Merit, for his outstanding contribution to his country’s culture.

Marley had a number of children: three with his wife Rita, two adopted from Rita’s previous relationships and several other others with different women.

Irrespective of race, colour, creed, the Bob Marley’s revolutionary yet unifying music, challenging colonialism, racism, and the rest has had profound effects even in country’s where English is not widely spoken.

In August 2008, two artists from Serbia and Croatia , unveiled a statue of Bob Marley during a rock music festival in Serbia; the monument’s inscription read “Bob Marley Fighter for Freedom Armed with A Guitar”.

A statue was inaugurated, next to the national stadium on Arthur Wint Drive in Kingston to commemorate him.

Internationally, Marley’s message also continues to reverberate among various indigenous communities.

The Daily Independent – Nigerian Daily Newspaper – Retrieved May 11, 2014 from: http://dailyindependentnig.com/2014/05/bob-marley-legend-lives/

The book Go Lean…Caribbean serves as a roadmap for the introduction and implementation of the Caribbean Union Trade Federation (CU). This CU strives to advance the Caribbean culture with these 3 prime directives:

  • Optimization of the economic engines in order to grow the regional economy to $800 Billion and create 2.2 million new jobs.
  • Establishment of a security apparatus to protect the resultant economic engines.
  • Improve Caribbean governance.

This roadmap recognizes that a prerequisite for advancing society is a change in the Caribbean community ethos. Early in the book, the contributions that music can make is pronounced as an ethos for the entire region to embrace, (Declaration of Interdependence – DOI – Pages 14) with these statements:

xxxii. Whereas the cultural arts and music of the region are germane to the quality of Caribbean life, and the international appreciation of Caribbean life, the Federation must implement the support systems to teach, encourage, incentivize, monetize and promote the related industries for arts and music in domestic and foreign markets. These endeavors will make the Caribbean a better place to live, work and play.

Bob Marley was the embodiment of all of these above values. He impacted the music, culture and economics of the region. He set a pathway for success for other generations of talented, inspirational and influential artists – musical geniuses – to follow. Other artists of Caribbean heritage are sure to emerge and “rock the world”; we are hereby “banking” on it, with these CU preparations (DOI – Page 13):

xxi. Whereas the preparation of our labor force can foster opportunities and dictate economic progress for current and future generations, the Federation must ensure that educational and job training opportunities are fully optimized for all residents of all member-states, with no partiality towards any gender or ethnic group. The Federation must recognize and facilitate excellence in many different fields of endeavor, including sciences, languages, arts, music and sports. This responsibility should be executed without incurring the risks of further human flight, as has been the past history.

Bob Marley - UprisingThe CU represents the change that has come to the Caribbean. The people, institutions and governance of the region are all urged to “lean-in” to this roadmap for change. We know there is a “new” Bob Marley somewhere in the Caribbean member-states, waiting to be fostered. We salute this one with the words of this Bob Marley composition Redemption Song, (from this writer’s favorite album “Uprising”):

But my hand was made strong
By the hand of the Almighty.
We forward in this generation
Triumphantly.

Won’t you help to sing
These songs of freedom?
‘Cause all I ever had,
Redemption songs,
Redemption songs.

Emancipate yourself from mental slavery,
None but our self can free our minds.
Have no fear for atomic energy,
‘Cause none of them can stop the time.
How long shall they kill our prophets,
While we stand aside and look?
Some say it’s just a part of it,
We’ve got to fulfill de book.

The following list details the community ethos, strategies, tactics, implementations and advocacies to foster the next Bob Marley:

Community Ethos – Ways to Foster Genius Page 27
Community Ethos –Promote Intellectual Property Page 29
Community Ethos – Ways to Promote Happiness Page 36
Community Ethos – Impact the Greater Good Page 37
Strategy – Caribbean Vision Page 45
Separation of Powers – Patents & Copyrights Page 78
Separation of Powers – Culture Administration Page 81
Implementation – Ways to Impact Social Media Page 111
Advocacy – Ways to Make the Caribbean Better Page 131
Advocacy – Ways to Impact Hollywood Page 203
Advocacy – Ways to Promote Music Page 231
Advocacy – Ways to Re-boot Jamaica Page 239

For this occasion, the reader is hereby admonished to put on your favorite Bob Marley album, sit back, and feel the love, the “One Love”.

Download the e-Book of Go Lean … Caribbean – free … now!

————–

Appendix Reference:

* Rampersad, Dr. Arnold (2008). “Race, History, and the Emergence of Obama”. Florida International University Dr. Eric E. Williams Memorial Lecture Series. BBC-Caribbean.com. Retrieved November 2013 from: http://www.bbc.co.uk/caribbean/news/story/2008/11/printable/081111_obama_rampersad.shtml

 

 

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PM Christie responds to critics of Bahamian ‘Carnival’

Posted on April 25, 2014 in Government, Industries, Strategy

Go Lean Commentary

Carnival 1Head –> Heart –> Hands.

This is the physiological process to forge change, described in the book Go Lean … Caribbean (Page 20). As experienced on a daily basis by people attempting to “quit smoking”, change is near impossible without engaging those three body parts. The book, serving as a roadmap for the introduction and implementation of the Caribbean Union Trade Federation (CU) describes the linked application of those three symbolic body parts, as follows:

  • Head – Plans, Models and Strategies
  • Heart – Community Ethos
  • Hands – Actions, Implementations, Advocacies

According to the below news article, the Prime Minister of the Bahamas wants to forge change in his homeland. He wants to incorporate a new festival, based on the model of Carnival and Madri Gras, so as to glean some of the massive economic harvests around those events in the Caribbean and other Western Hemisphere destinations.

Since initiating this plan in Spring 2013, cyber-space and public commentary have been awash with feedback: some in favor; most opposed.

Albeit he is inspired by good motives, the publishers declare that something is missing in the Prime Minister’s plans: Best practices.

By: Erica Wells, Managing Editor
Prime Minister Perry Christie has assured critics of the Government’s plan to create a Bahamian Carnival or Mardi Gras that the festival will be “essentially” Bahamian and that a special committee will be appointed to prepare the country and the world for the initiative.

Addressing the MP’s in his 2013/2014 budget wrap up, Christie said many people rushed to judgement after he made the announcement last month. The week-long festival is slated for a 2015 start-up and the government will spend $1 million to help with its development, which may incorporate a cultural village, public processions and song and costume competition. The $1 million will be allocated to the festival next year and will be a joint effort between the public and private sector, he said.

The government, Christie says, sees the festival as both a major economic intervention and a cultural expansion.

“It will be essentially Bahamian but also include thousands of visitors who will be attracted by what will be an absolutely fabulous affair,” said Christie.

Anthropologist and author Dr. Nicolette Bethel, who is also a former director of culture, has been one of the biggest critics of the proposed festival.

Bethel told Guardian Arts&Culture before Christie’s communication earlier this week that she did not have a problem with the idea per se, and that it was long overdue, but the timing and title were both “awful”.

“As a result I don’t think it’s feasible,” she said. “I have no idea what consultation, if any, was done with the relevant community. It falls during the Junkanoo downtime and I do not think that the practitioners will seriously be able to prepare for it, and in fact many of the most serious (Junkanooers) are out of the country attending the real carnivals that take place all around our region at that time — New Orleans, Rio de Janeiro, and of course Port-of-Spain.”

Bethel said she did not see that it would have any real effect on the current Junkanoo parades.

She also criticized the government’s $1 million allocation to the festival.

“One million dollars according to our data is nowhere near enough money to fund something of this kind,” said Bethel. “Annual Junkanoo parades take up to $3 million of the government’s money — $2 million at least. If that money were invested in creating a Junkanoo festival at the normal Junkanoo time it would go far further, but I do not see any way that we can hope to compete with the real carnivals by introducing something fake like this. It’s a total waste of a good idea.”

Christie noted that many critics questioned why The Bahamas should copy Trinidad or Brazil, and why the country would move away from Junkanoo, which is “spectacularly Bahamian”.

“Let me say at the outset that prior to making my announcement, I consulted with several icons in the world of Junkanoo and without exception they were fully supportive of the idea and immediately confirmed their willingness to work with the committee, which will be appointed to prepare The Bahamas and the world for this new festival,” said the prime minister.

The government will shortly appoint the committee, said Christie.

Paul Major, a former banker and Junkanoo participant, has been invited to chair the committee. Robert Sands and Ed Fields, and other major figures in the cultural field — in painting, music, drama all of which are a part of this new enterprise — will also be invited to sit on the committee, he said.

“I expect the committee to hold full consultations with all of the major personalities of Junkanoo, and associates. “I will, for my part, advise the committee that I do not wish them to interfere with Junkanoo.

This is a separate and different activity,” Christie explained. He noted that the major Junkanoo groups and their leaders will be advised that the government does not propose to licence those groups, unless there is overwhelming evidence of general acceptance by the rank and file.

Prime Minister Christie said for the groups to be licensed, they would have to form themselves into a company and operate as a business.

“This is a massive undertaking which will receive very careful consideration of the government,” he said.

“This is very necessary as the corporate groups will be advertising abroad and inviting persons to purchase costumes online as well as from store fronts in a cultural village or elsewhere.”

The Prime Minister said the committee would ultimately move recommendations to the government for its consideration.

Christie also noted that he has met with Sarkis Izmirlian of Baha Mar and advised him that the festival was one of the major promotions the government was putting in place in view of his introducing 2,200 new hotel rooms in December 2014.

“He liked the idea. The committee will recommend whether there should be a preferred resort destination or leave it to the choice of visitors,” said Christie.

Carnival worldwide industry

The prime minister said carnival is part of a worldwide masquerade industry.

He said the industry has been successful in attracting costume makers, wire benders, painters, designers and performers at some of the largest festivals in the world.

“It has an export dimension. We know of major festivals in Trinidad, Brazil, Toronto, Barbados, New York, Miami and London. Carnival in the diaspora generates hundreds of millions of dollars and creates many jobs and entrepreneurial opportunities.

“It is big business and it requires business planning, management, marketing of products and organizational structure,” said Christie.

Prime Minister Christie said costumes from carnival inspired designers show up in New York, Toronto, Notting Hill, London, Miami and many other centers in the U.S.

“The committee will be briefed and have the opportunity to visit carnival enterprises in Brazil, Trinidad and even Toronto, where carnival has become arguably the largest festival in the world,” he said.
Source: The Nassau Guardian Online. Posted 06/22/2013. (Retrieved 04/24/2014) –http://www.thenassauguardian.com/index.phpoption=com_content&view=article&id=40021&Itemid=59

The Go Lean roadmap is different! It employs best practices for assessing, strategizing and implementing change. The book commences with the practice to assess current landscapes; this is what strategists call “Understand the market / Plan the business”. Page 44 presents these questions:

• Who are our customers and what exactly do they want?

• Who are our competitors; how do we stack up against them?

The book then proceeds to answer these and other strategy queries, accordingly.

carnival 2Events/festivals are paramount in the Go Lean roadmap: the optimization of existing events and the introduction of new events. This advocacy is detailed on Page 191 as being supplemental to the goal of enhancing tourism (Page 190).

What are the prospects for this new Bahamas Carnival/Lenten festival?

On the surface, it seems far-fetched, as the Bahamas does not have a Lenten ethos. All the competitive destinations (Rio De Janeiro, New Orleans and Trinidad) have elevated lent habits (Ash Wednesday to Good Friday), so that Mardi Gras/Fat Tuesday actually has significance in preparation of this hallowed Lenten season. Without this ethos, it is hard, though not impossible, to forge a new tradition, festival or business model. But the mediocre financial investment, announced in the foregoing article – $1 million as opposed to $3 million, makes the success of initiating and promoting a new event an insurmountable obstacle.

The publishers of the Go Lean roadmap wish the Prime Minister good fortune with his plans, but this execution does not appear to be lean, within “best practices”. More is needed; much more! There should be more focus on “Head, Heart & Hands” principles. As a contrast, notice the detailed strategies, tactics, actions and advocacies for new events in the Go Lean roadmap:

Community Ethos – Lean Operations Page 24
Community Ethos – Return on Investments Page 24
Community Ethos – Cooperatives Page 25
Community Ethos – Non Government Org’s. Page 25
Impact the Future Page 26
Foster Genius – Performance Excellence Page 27
Ways to Improve Sharing Page 35
Ways to Promote Happiness Page 36
Ways to Impact the Greater Good Page 37
Strategy – Customers – Business Community Page 47
Strategy – Customers – Visitors / Tourists Page 47
Strategy – Competitors – Event Patrons Page 55
Separation of Powers – Emergency Mgmt. Page 76
Separation of Powers – Tourism Promotion Page 78
Separation of Powers – Sports & Culture Page 81
Separation of Powers – Fairgrounds Admin. Page 83
Separation of Powers – Turnpike Operations Page 84
Steps to Implement Self-Governing Entities Page 105
Ways to Foster Cooperatives Page 176
Ways to Improve Intelligence Gathering Page 182
Ways to Improve [Service] Animal Husbandry Page 185
Ways to Enhance Tourism Page 190
Ways to Impact Events Page 191
Ways to Promote Fairgrounds Page 192
Ways to Improve Emergency Management Page 196
Ways to Impact Hollywood [& Media Industry] Page 203
Ways to Preserve Caribbean Heritage Page 218
Ways to Improve the Arts Page 230
Ways to Promote Music Page 231

In summary, festivals/events are important, so they require lean administration and executions. They empower economics and fortify cultural pride. In all, they make the Bahamas, by extension the entire Caribbean, a better place to live, work, and play.

Download the book Go Lean … Caribbean – now!

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